Responsibilities

• Support the development of content strategies that align with business goals and social best practices.
• Monitor and identify emerging trends, viral moments, and storytelling opportunities across social platforms.
• Research and evaluate content creators and emerging talent across platforms (TikTok, Instagram, YouTube, etc.) basedon audience alignment and engagement metrics.
• Assist in developing creator campaigns briefsand track creator partnerships from outreach through performance analysis.
• Support the creationand optimization of organic socialcontent including short-form video, carousels, reels, and more.
• Help develop monthlyand quarterly content calendars and track social performance metrics.
• Collaborate with strategists, creatives, designers, and copywriters to execute social-first campaigns.
• Learn FTC disclosure guidelines, compliance requirements, and brand safety best practices.
• Contribute ideas and insights to team meetings and brainstorms with a focus on creator culture and platform trends.
• Analyze campaign performance data and provide actionable insights to inform future strategy.

Requirements

• 1-3 years of experience in social media, content strategy,or digital marketing (or equivalent demonstrated knowledge).
• Genuine enthusiasm for social media platforms, creator culture,and emerging trends.
• Strong analytical skills with the ability to interpret engagement metrics and campaign performance data.
• Familiarity with contentc reator platforms and tools (TikTok, Instagram, YouTube, CapCut, Sprout, etc.).
• A creative instinctfor what resonates on social media and understanding of platform-specific best practices.
• Basic understanding of paid social and how it complements organic content.
• Strong communication skills and the ability to work collaboratively with cross-functional teams.
• Curiosity and eagerness to learn; you stay currenton industry trends and platform updates.
• Attention to detail and strong organizational skills.
• Passion for digital culture and the creator economy.

Preferred

• Mentorship from experienced strategists in a collaborative environment.
• The chance to develop expertise in social strategy and creator partnerships.
• Exposure to emerging creators and the opportunity to shape authentic brand-creator relationships.
• A passionate, digitally-native team that lives and breathes social media trends.
• Constant variety—from content analysis to creator research to performance optimization.
• Real opportunity to grow into a strategic leadership role.