Japanese Bilingual Content & PR Specialist

El Monte, CA (On-site)

$71K/yr – $81K/yrMid Level4+ years expFull time

Posted 3 months ago

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Job Summary

Coordinate bilingual content and PR for a multi-brand food importer/educational program with marketing and events scope.

  • Must-have: 4+ years in PR/content, English/Japanese fluency, and bilingual content capabilities.
  • Standout: Cross-functional campaign coordination and brand-wide messaging across multiple brands.

Job Description

Responsibilities

  • Under the manager’s direction, create and coordinate bilingual content that supports the Company’s corporate and sales goals, including promotions, advertising, PR, events, and community initiatives for Sake School of America and Miyako Sushi and Washoku School.
  • Write, edit, and translate content (EN↔JP) for websites, social media, newsletters, flyers, catalogs, and internal/external communications, ensuring consistency in voice and branding.
  • Lead content planning and regular updates for Company websites and social media channels (Instagram, Facebook, etc.), ensuring posts are timely, engaging, and aligned with Company branding.
  • Collaborate with the PR Graphic Designer to develop integrated campaigns and visual content (e.g., flyers, web banners, editorials) that support promotional initiatives.
  • Coordinate and support cross-functional PR campaigns such as JFRE, anniversary events, press conferences and Sake School of America, Miyako Sushi & Washoku School initiatives by working with internal teams, vendors, and external partners to ensure message alignment and timely execution.
  • Work collaboratively to maintain and update the Company’s product catalog with new product highlights in collaboration with Sales and Purchasing teams.
  • Support HQ-to-branch communication, especially for community PR and sponsorship initiatives.
  • Assist in planning and execution of community-based events and cultural activations (e.g., nonprofit collaborations, food festivals, local sponsorships), ensuring brand presence and community engagement.
  • Draft and distribute press releases, public announcements, and campaign updates; maintain organized contact lists for media, vendors, and community organizations.
  • Attend Company meetings, events, and functions, including those outside of normal working hours.

Requirements

  • Native-level English – Read/write/speak/listen.
  • Business-level Japanese; native Japanese preferred – Read/write/speak/listen.
  • Bachelor’s degree in communications, Marketing, Journalism, Public Relations, or related field required.
  • 4+ years of relevant experience in public relations, content creation, or communications.
  • Pass the Sake Adviser and Shochu Adviser certification courses within 1 year of employment.
  • Specific vision ability is required, including close and distance vision, color vision, peripheral vision, depth perception, and ability to adjust and stay focused.
  • Ability to sit and use a computer for extended periods.
  • Ability to stand for extended periods during events.
  • Knowledge and Skills: Excellent English/Japanese writing, editing, and proofreading skills.
  • Knowledge and Skills: Excellent communication, interpersonal, problem-solving and organizational skills.

Preferred

  • Basic knowledge of Canva is a plus.
  • Knowledge of Japanese foods and liquors; knowledge of foodservice industry trends is a plus.

Benefits

  • All paid Health, Dental, and Vision Insurance for employees and their dependents
  • Life Insurance and 401k Plan with company match.
Mutual Trading Co., Inc. logo

Mutual Trading Co., Inc.

MUTUAL TRADING COMPANY INC. is the premier Japanese food, alcohol beverage, and restaurant supply specialist. We are the Japanese food authority - true to the heart in upholding genuine Japanese cuisine traditions, and progressive in exploring new ways to provide innovative products and services. Mutual Trading imports, exports, distributes and manufactures the top brands for our retailer and foodservice customers. Established in 1926, Mutual Trading Co., Inc. was originally a small co-op organization for centralized purchasing of basic import foods to service the needs of the early Japanese immigrant society in Southern California . We've grown nearly 80 years old now, and command a premiere position among Japanese foodservice suppliers, as well as fill a key role as "Culinary Ambassador" promoting Japanese foods worldwide. Currently, we import, manufacture, and distribute over 7,000 Japanese foods, beverages, restaurant equipment and supplies.

Founded in 1926
El Monte, California, USA
128 employees (2 in marketing)

Traffic Signals

Monthly Visitors
1.8K
Traffic Source Mix
Search
27.5%
Direct
49.9%
Referral
5.7%
Social
15.5%
Paid
1.4%

Headcount Trend

Current headcount: ~128

Marketing Team

Marketing Team Size
2 (2% of company)