Intern - Programmatic Buying

Bethpage, NY (On-site)

Salary Not AvailableIntern/New GradVolunteer

Posted 2 months ago

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Job Summary

Assist and learn across the campaign lifecycle while keeping delivery on track, with a focus on DSP setup, optimization support, KPI monitoring, and cross-team alignment.

  • Growth/Delivery Support: Help Buyers and managers execute campaigns across Display, Video, OTT, Social, and Search.
  • Delivery & Process: Troubleshoot issues, flag discrepancies, and push for ongoing improvements.
  • Cross-Functional Ops: Backstop forecasting, planning, reporting, and billing reconciliation with Customer Success to ensure accuracy.

Job Description

Responsibilities

  • Learn from and assist Buyers, Senior Buyers, Account Managers and Managers in day-to-day campaign execution.
  • Troubleshoot delivery issues, flag discrepancies to the team, and contribute to process improvements where identified.
  • Support the set up of Display, Video, OTT, Social & Search campaigns using various demand side platforms (DSPs).
  • Support Buyers in implementing campaign strategy & optimizations.
  • Monitor key performance indicators (KPIs) to help ensure we are driving optimal results for our clients.
  • Maintain an up-to-date understanding of the digital media industry, including new ad formats, advertising platforms/networks and best practice industry measurement.
  • Participate in team meetings and contribute observations and questions as part of your development.
  • Support Customer Success team with forecasting, planning, reporting, and billing reconciliation to ensure campaign accuracy and operational alignment across teams.

Requirements

  • Currently pursuing or recently completed a B.A./B.S. degree (any major considered; Marketing, Advertising, Communications, or Data Analytics a plus)
  • No prior programmatic experience required.
  • Coursework, personal projects, or internships in digital marketing or data are a plus
  • High attention to detail, excellent communication skills, digitally savvy and sound logical thinking
  • Knowledge of Demand Side Platforms (DSPs) a plus but not expected
  • Excellent verbal, written, and communication skills; collaborative mindset and eagerness to contribute to a team environment

Preferred

  • Experience in Programmatic advertising (Display, Video, OTT, Social, Search) is a plus but not required.
  • Knowledge of Demand Side Platforms (DSPs) a plus but not expected
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Optimum Media

Optimum Media provides innovative, data-driven multiscreen advertising solutions reaching every DMA in the U.S. Big business, small business — your business. No matter what, we’re here to help you grow.

Founded in 2018
New York, New York, USA
319 employees (69 in marketing)

Traffic Signals

Monthly Visitors
32.3K
Monthly Google Ads Budget
$144.9K
Traffic Source Mix
Search
13.6%
Direct
26.1%
Referral
15%
Social
7.2%
Paid
0.6%

Headcount Trend

Current headcount: ~319

Marketing Team

Marketing Team Size
62 (19% of company)

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