Responsibilities

• Campaign Launch & Management: Helping to set up and launch paid social media campaigns from the ground up.
• Campaign Launch & Management: Participating in the crucial QA process for ads, ensuring flawless execution across platforms.
• Campaign Launch & Management: Assisting with budget and spend allocations, learning real-world media buying principles.
• Strategy & Optimization: Applying paid social best practices to optimize campaign performance for assigned accounts.
• Strategy & Optimization: Monitoring campaign results and contributing to informed recommendations for ongoing optimization, with guidance from team leads.
• Strategy & Optimization: Conducting competitive research analysis to keep our strategies cutting-edge.
• Industry Expertise & Compliance: Gaining a deep understanding of healthcare and pharma marketing regulations as they relate to social media.
• Industry Expertise & Compliance: Collaborating with creative agencies to ensure all ads are fully compliant prior to launch.
• Cross-Functional Collaboration & Innovation: Working seamlessly with internal SEM, SEO, Media, and Analytics teams.
• Cross-Functional Collaboration & Innovation: Being actively involved in the discovery and implementation of new tools and best practices in social media.