Intern, Marketing - Fall Semester 2026

Boston, MA (On-site)

Salary Not AvailableIntern/New GradPart time

Posted 2 weeks ago

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Job Summary

Own the internship focus on assisting planning, trend research, and event content, delivering trend-informed tactics and calendar hygiene while supporting cross-team campaigns for a premier NBA marketing program.

  • Tentpole events and campaigns: help plan and execute high-impact marketing initiatives aligned with brand objectives.
  • Research & storytelling: synthesize fan and social trends into a department-wide presentation for future strategies.
  • Content capture & cross-team support: attend events, capture material, and keep calendars and briefs up to date.

Job Description

Responsibilities
  • Assist with the planning and execution of key marketing initiatives and tentpole events, ensuring all activities align with the Boston Celtics' brand and objectives.
  • Conduct research on fan and social trends, culminating in a comprehensive presentation to the marketing department to inform future strategies.
  • Organize and maintain the marketing calendar, ensuring all events, deadlines, and key activities are accurately documented and communicated.
  • Attend and capture content at various community and sponsored events, contributing to the creation of engaging and authentic marketing materials.
  • Work closely with team members and other departments to support various marketing projects and campaigns.
Requirements
  • Must be a junior or senior undergraduate student or graduate student
  • Academic Credit
  • Ability to work scheduled home games and events
Preferred
  • Experience in strategic planning is preferred, with the ability to contribute to the development and execution of marketing strategies.
  • Demonstrated experience in social media and an understanding of trends and topics that intersect with basketball, including music, pop culture, and fashion.
  • Basic knowledge of Adobe Creative Suite, Microsoft Office, and various digital platforms.
  • Extremely driven and organized, with the ability to manage multiple tasks and deadlines effectively.
  • Strong written and verbal communication skills, capable of conveying ideas clearly and concisely.
Benefits
  • Gain hands-on experience in sports marketing with a premier NBA team.
  • Develop skills in strategic planning, social media management, and content creation.
  • Enhance research and analytical abilities through trend analysis and presentations.
  • Build a professional network within the sports and entertainment industry.

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