Integrated Media Manager

New York, USA (On-site)

$142K/yr – $205K/yrSenior Level6+ years expFull time

Posted 4 months ago

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Job Summary

Drive global paid media strategy and cross-functional alignment to deliver multi-channel campaigns with measurable performance.

  • Own global communications strategy across social, OLV, display, and offline channels.
  • Must-have: 6+ years in marketing across growth, product, brand, or social; bachelor’s degree.
  • Standout: Track record of leading large-scale, multi-channel initiatives and agency collaborations.

Job Description

Responsibilities
  • Lead the development and implementation of global communications strategies that drive media performance across social, OLV (Online Video), display, and offline channels.
  • Manage large-scale investment planning, including budget reconciliation, resource allocation, and the prioritization of campaign objectives in line with product priorities.
  • Influence across teams with similar objectives to align resources and direction, acting as a primary point of contact for paid media.
  • Engage and lead media agencies to elevate their day-to-day work, prioritizing workflows to ensure high-impact delivery.
  • Serve as a subject matter specialist, leveraging deep knowledge of the competitive landscape and industry shifts to drive measurable campaign performance and inform overarching marketing strategy.
Requirements
  • Bachelor's degree or equivalent practical experience.
  • 6 years of experience in marketing working across one or more marketing fields (i.e., growth, product marketing, brand marketing, social).
  • Experience managing cross-functional or cross-team projects.
Preferred
  • 12 years of experience in paid media management, integrated marketing, or a related field.
  • Experience in paid media strategy/execution and agency management.
  • Track record of driving large-scale, multi-channel projects from start to finish as an individual contributor.
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Google

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Founded in 1970
ZWE
29 employees (4 in marketing)

Traffic Signals

Monthly Visitors
83.9B
Traffic Source Mix
Search
6.3%
Direct
87.6%
Referral
5.1%
Social
0.5%
Paid
0.2%

Headcount Trend

Current headcount: ~29

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
37