Integrated Marketing Manager

Shoreview, MN (On-site)

$110K/yr – $125K/yrMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own and orchestrate go-to-market across campaigns, content, events, and brand to translate complex technologies into customer value while partnering with sales and product to drive pipeline growth.

  • Campaigns & Demand: plan and execute integrated programs across channels to generate qualified pipeline.
  • Content & Messaging: translate technical concepts into customer-centric storytelling and assets.
  • Events & Experiences: manage trade shows and live experiences to accelerate buyer engagement.

Job Description

Responsibilities
  • As Marketing Manager, you will play a central role in connecting strategy to execution across campaigns, content, events, and brand initiatives.
  • This role blends demand generation, content development, and event execution.
  • Manage campaigns, content, digital marketing efforts, trade shows, and customer experiences.
  • Translate complex technologies into compelling customer-focused messaging.
  • Collaborate closely with sales, engineering, and business leaders to drive pipeline growth.
Requirements
  • Bachelor’s degree in marketing, communications, business, engineering, or a related field.
  • 5+ years of experience in B2B marketing, integrated marketing, content marketing, demand generation, events, or related roles.
  • Ability to understand complex technical concepts and translate them into customer-focused messaging and content.
  • Experience balancing strategic planning with hands-on execution across multiple marketing disciplines.
  • Strong project management skills with the ability to manage multiple priorities and deadlines in a fast-paced environment.
  • Experience with DAM, analytics, CMS, and digital marketing platforms.
  • Strong writing, editing, communication, and presentation skills.
  • Experience coordinating trade shows, events, or customer-facing marketing activities.
  • Collaborative mindset, intellectual curiosity, and passion for innovation.
Preferred
  • B2B industrial, manufacturing, automation, aerospace, nuclear, or life sciences marketing experience preferred.
Benefits
  • Global team recognized for their passion of inventing
  • First-of-a-kind product culture and project exposure
  • Training and development from industry-leading experts
  • Cutting edge benefit programs that include: 401(k) & matching; Medical, Dental, Vision Insurance; Disability & Life Insurance; PTO, Paid Holidays, & Parental Leave for both Parents; Tuition Reimbursement

PAR Systems

If you’ve found your way to our LinkedIn page, you’re likely here for one of two reasons: You’re reviewing insurance companies or you’re browsing new career opportunities. Well, you’ve come to the right place. Insurance CustomerIn its 40 years, Plymouth Rock Assurance has grown to be one of the leading auto and home insurers in the Northeast. With unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, the Get Home Safe® taxi and rideshare benefit, Road Rewards® and our Home Insurance Quick Quote, we’re committed to delivering our customers “More Than Just Insurance.” To get a free quote, visit plymouthrock.com or talk to a Plymouth Rock agent.Job SeekerWe take pride in both the strength and commitment of our Plymouth Rock Assurance team. We actively seek individuals who exhibit friendliness, integrity, loyalty, hard work and the pursuit of excellence. If you’re currently looking for a new employment opportunity, we hope you’ll consider Plymouth Rock. For a full list of job openings, please visit www.plymouthrock.com/about/careers.

Founded in 2001
Boston, Massachusetts, USA
2.2K employees (101 in marketing)

Traffic Signals

Monthly Visitors
535.8K
Monthly Google Ads Budget
$528.9K
Traffic Source Mix
Search
28.9%
Direct
65.6%
Referral
4.4%
Social
0.3%
Paid
0.7%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
83 (4% of company)
Median Career Experience
12.5 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
40