Integrated Marketing & Donor Experience Mgr.

District of Columbia, USA (Hybrid)

$60K/yr – $78K/yrMid Level2+ years expFull time

Posted 7 weeks ago

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Job Summary

Own end-to-end fundraising and revenue reporting by planning multi-channel campaigns, coordinating direct mail and email, and linking donor experience to measurable revenue outcomes.

  • Campaign ownership: plan and execute integrated fundraising across channels and seasons.
  • Revenue analytics: track, reconcile, and report on marketing driven revenue and donor value.

Job Description

Responsibilities

  • Integrated Fundraising & Campaign Execution - Support the planning and execution of integrated fundraising campaigns, including annual appeals, seasonal campaigns, cultivation efforts, and special initiatives.
  • Integrated Fundraising & Campaign Execution - Manage end-to-end direct mail and email fundraising campaigns in partnership with the direct response agency, including timelines, data requirements, segmentation, and deployment.
  • Integrated Fundraising & Campaign Execution - Coordinate campaign execution across channels to ensure consistency in messaging, donor experience, and on time deployment of all campaigns.
  • Integrated Fundraising & Campaign Execution - Monitor and evaluate campaign performance, translating results into clear insights on response rates, revenue, and donor behavior.
  • Revenue Reporting, Analytics & Performance Management - Manage divisional revenue reporting across fundraising channels, campaigns, and appeals.
  • Revenue Reporting, Analytics & Performance Management - Ensure accurate tracking, attribution, and reconciliation of revenue tied to marketing-led efforts.
  • Revenue Reporting, Analytics & Performance Management - Produce and maintain campaign-level and channel-level performance summaries to support decision-making, forecasting, and planning.
  • Revenue Reporting, Analytics & Performance Management - Analyze trends in acquisition, retention, reactivation, and donor value to surface optimization opportunities.
  • Revenue Reporting, Analytics & Performance Management - Partner with internal stakeholders to ensure a shared understanding of revenue definitions, metrics, and performance benchmarks.
  • Revenue Reporting, Analytics & Performance Management - Support leadership with timely, reliable reporting that connects marketing activity to revenue outcomes.

Requirements

  • Bachelor’s degree in marketing, communications, business, or a related field, or equivalent professional experience.
  • 2 to 4 years of experience in integrated marketing, fundraising, or donor communications.
  • Demonstrated experience managing direct mail and email fundraising campaigns.
  • Strong project management skills, including experience with systems such as Monday.com
  • Experience managing CRM/eCRM systems: Andar, EveryAction, and FundraiseUp preferred
  • Basic technical fluency (e.g., HTML/CSS, data files, campaign QA)
  • Experience producing and interpreting revenue and performance reporting tied to marketing efforts.
  • Experience working with fundraising databases and marketing technology platforms.
  • Strong understanding of donor lifecycle marketing, including acquisition, retention, and stewardship.
  • Familiarity with print production and direct mail workflows.

Preferred

  • Experience managing CRM/eCRM systems: Andar, EveryAction, and FundraiseUp preferred

Benefits

  • compensation & benefits, including substantial paid leave, healthcare benefits, a matching retirement plan, and a great work environment.
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United Way

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Whenever there is a need in our communities, United Way is there. We bring a comprehensive approach to every challenge, actively listening and responding to local needs. Our global reach across tens of thousands of communities means we can share innovations and scale impact to improve lives around the world. From strengthening local resilience to advancing health, youth opportunity, and financial security, we’re mobilizing communities to action so all can thrive. Join us! #UnitedIsThe Way

Alexandria, Virginia, USA
3K employees (172 in marketing)
60% recommend to a friend
69% CEO approval

Traffic Signals

Monthly Visitors
226.6K
Monthly Google Ads Budget
$27.3K
Traffic Source Mix
Search
42.4%
Direct
44.8%
Referral
8.5%
Social
2.7%
Paid
1.3%

Headcount Trend

Current headcount: ~3K

Marketing Team

Marketing Team Size
146 (5% of company)
Marketing Roles Posted (Last 30 Days)
7

Funding

Last Raise
Grant, 3 months ago

Funding History

  • Dec 2025
    Grant
  • Oct 2024
    Grant

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