Responsibilities

• Serve as the central point of contact for global Instinct GPU campaigns, aligning stakeholders across business unit, marketing and regional teams
• Translate business objectives and product priorities into clear campaign plans, including goals, target audiences, messaging frameworks and timelines
• Author and manage creative briefs, ensuring alignment on campaign objectives, audience insights and messaging before execution begins
• Coordinate closely with creative teams and agencies to develop campaign assets that are consistent, high-quality and on strategy
• Partner with media teams to inform channel strategy and channel mix across paid, owned and earned activations
• Work with ABX teams to ensure target account lists, segmentation and activation strategies align to campaign goals
• Drive end-to-end campaign execution across digital, content, social, partner and field marketing teams
• Manage timelines, workflows and dependencies across multiple concurrent campaigns, ensuring on-time delivery without dedicated program management support
• Oversee external agencies as needed, ensuring deliverables meet expectations for quality, messaging and timing
• Ensure consistency of messaging and tone across all touchpoints, particularly for AI-native audiences such as startups and neocloud providers

Requirements

• This role is not eligible for visa sponsorship.

Preferred

• Experience in integrated campaign management, preferably in B2B or enterprise technology environments
• Experience executing global, multi-channel campaigns with clear ownership of timelines, deliverables and cross-functional coordination
• Familiarity with AI, cloud, data center or GPU markets; experience working with AI startups or neocloud providers strongly preferred
• Demonstrated ability to manage complexity and drive execution in highly matrixed organizations
• Experience developing creative briefs and working closely with internal or external creative teams and agencies
• Understanding of media planning, channel strategy and performance marketing fundamentals
• Strong project management and organizational skills, with attention to detail and ability to manage multiple priorities simultaneously
• Excellent communication and stakeholder management skills