Innisfree Social Media Intern

New York, USA (On-site)

Salary Not AvailableIntern/New Grad1+ years expInternship

Posted 2 months ago

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Job Summary

Assist in brainstorming and creating organic social content and engage with creators to grow innisfree’s presence on TikTok, Reels, and priority platforms.

  • Assist in brainstorming and creating organic content for TikTok, Instagram Reels, and priority platforms.
  • Must-have: Canva and video editing skills; comfortable on camera.
  • Standout: Opportunities to collaborate with creators, influencers, and retailers to boost brand visibility.

Job Description

Responsibilities

  • Assist in brainstorming and creating unique, organic content for TikTok, Instagram Reels, and other priority platforms.
  • Develop creative concepts for content series and social-first campaigns with the social team.
  • Help design social assets using Canva for Instagram Stories, Reels, & Carousels.
  • Shoot and edit video content for social media, speaking to camera when needed.
  • Monitor and engage across all social touchpoints by liking and responding to comments, DMs, and tagged content, including ongoing review of recent and boosted posts
  • Proactively drive conversation by participating in relevant cultural moments, trends, and comment threads while authentically integrating the brand
  • Engage with creators, influencers, partners, and key retailers (e.g., Sephora, Sephora Squad) to strengthen brand visibility and relationships
  • Support community building by recognizing meaningful creator and audience milestones and high-impact content opportunities
  • Curate and obtain usage rights for user-generated content (UGC) to amplify brand storytelling.
  • Monitor social trends and pop culture moments to identify opportunities for dynamic brand content.

Requirements

  • Bachelor’s Degree (or pursuing one) in Communications, Marketing, or a related field.
  • 1-2 years of experience in social media, content creation, public relations, or marketing (beauty or lifestyle experience preferred).
  • Proficiency in Canva and video editing tools. Comfortable in front of the camera.
  • Strong understanding of the beauty industry and social media trends.
  • Excellent copywriting, organizational, and communication skills.
  • Ability to manage multiple tasks, meet deadlines, and thrive in a fast-paced environment.
  • Hands-on, collaborative team player with a positive attitude and “roll-up-your-sleeves” mentality.
  • Must be passionate about beauty and working in social media
  • This role offers a chance to gain real-world experience in social media strategy, providing the perfect foundation for a career in beauty and communications.

Preferred

  • Optional: Please provide a creative portfolio or examples of previous work