Hourly Pooled - Laboratory Marketing Assistant, Wyoming State Veterinary Laboratory

Laramie, WY (On-site)

Salary Not AvailableEntry LevelPart time

Posted 3 months ago

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Job Summary

Drive campus laboratory marketing by creating materials, managing social channels, and coordinating events for the University of Wyoming’s laboratory programs.

  • Own creation of promotional materials and social media management for WSVL.
  • Must-have: Coursework in design, marketing, communications, or related fields.
  • Standout: Experience in marketing for scientific or technical fields.

Job Description

Responsibilities

  • Create promotional materials for the Wyoming State Veterinary laboratory (WSVL), managing social media channels, and promoting laboratory events
  • Develop engaging content including graphics and videos for various platforms while maintaining consistent brand messaging.
  • Assist with the organization and coordination of marketing and promotional events
  • Create email campaigns and develop content for laboratory products and services.
  • Assist with accreditation preparation and migration to the OMNI quality software system

Requirements

  • Coursework in design, marketing, communications, business, or life sciences.
  • Digital Literacy, Graphic Design Basics

Preferred

  • Experience in marketing, particularly in scientific or technical fields.
  • Data Analysis & KPI Tracking: Monitoring key performance indicators (KPIs) like reach, engagement rates, and website performance using Google Analytics to provide actionable insights for campaign optimization.
University of Wyoming logo

University of Wyoming

The University of Wyoming is a nationally recognized educational and research institution that boasts accomplished faculty and world-class facilities.As Cowboys, our grit, optimism, determination and curiosity are what drive the university to deliver social media content that educates, entertains and informs our Cowboy community at large. All viewpoints are welcome, and comments will not be removed based on the viewpoints expressed, provided the comments otherwise comply with this policy. However, the social media moderators of this official university channel reserve the right to remove any user content that is not directly related to the purpose of our social media content. Hate speech, discrimination, harassment, name-calling, bullying, profanity, and comments that threaten the safety of any individual or group will not be tolerated and may be removed. Any comments in violation of local, state, or federal law may be removed. The views and opinions expressed are not necessarily those of the University of Wyoming or its constituents.

Founded in 2006
Laramie, Wyoming, USA
4.9K employees (279 in marketing)

Traffic Signals

Monthly Visitors
738.6K
Monthly Google Ads Budget
$67.6K
Traffic Source Mix
Search
42.6%
Direct
50.7%
Referral
5.1%
Social
0.7%
Paid
0.7%

Headcount Trend

Current headcount: ~4.9K

Marketing Team

Marketing Team Size
200 (4% of company)
Marketing Roles Posted (Last 30 Days)
8

Funding

Total Funding
$4.1M
Last Raise
$200K
Grant, 2 years ago

Funding History

  • Sep 2023
    Grant • $200K
  • Mar 2023
    Grant • $749.7K
  • Jun 2022
    Grant • $800K

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