The Hollywood Reporter: Associate Manager, Creative Strategy

Los Angeles, CA (Hybrid)

$85K/yr – $95K/yrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and coordinate advertiser programs and proposal development across THR, shaping creative ideas, category narratives, and sales storytelling with cross-functional partners.

  • Campaign ideation and proposal materials that clearly communicate THR’s premium audience.
  • Cross-functional execution and project management to keep timelines and deliverables on track.
  • Market and trend insights to inform creative thinking and client-facing narratives.

Job Description

Responsibilities

  • Support the development of integrated marketing strategies and custom programs for advertisers across THR platforms
  • Contribute to brainstorms and help shape creative, insight-driven ideas for prospective and existing clients
  • Develop compelling proposal materials, pitch decks, and sales narratives that clearly communicate THR’s value proposition and premium audience
  • Partner closely with internal teams including Sales, Editorial, Video, Account Management, PR, Research, Design, and Events to develop cohesive marketing programs
  • Assist in the execution and project management of sold campaigns, helping ensure timelines, deliverables, and internal coordination remain on track
  • Help develop proactive marketing packages, category narratives, and advertiser-facing materials that support strategic outreach efforts
  • Collaborate with design and research teams to source supporting assets, audience insights, and presentation materials
  • Maintain a strong understanding of entertainment, media, cultural, and advertiser trends to inform creative thinking and proposal development
  • Support internal knowledge-sharing by helping organize marketing materials, case studies, and sales resources
  • Onsite collaboration and team cohesion aligned with THR's in-person policy

Requirements

  • 3–6 years of experience in publishing, media, agency marketing, entertainment, or digital media
  • Strong creative writing and storytelling skills with the ability to craft polished marketing materials and presentations
  • Experience contributing to integrated marketing campaigns, custom content initiatives, and advertiser proposals
  • Excellent presentation and communication skills with proficiency in Keynote, PowerPoint, and Excel
  • Highly organized with the ability to manage multiple priorities and deadlines in a fast-paced environment
  • Collaborative, proactive, and solutions-oriented mindset
  • Passion for entertainment, media, and The Hollywood Reporter brand
  • Ability to think strategically while maintaining strong attention to detail
  • Comfortable working across multiple stakeholders and balancing creative development with executional follow-through
  • Willingness to work onsite 4 days a week and 1 day remotely (onsite expectation per THR policy)

Preferred

Benefits

  • PMC's comprehensive benefits package is thoughtfully designed to support every aspect of your life, empowering you to thrive both personally and professionally.
  • We offer PMC-Paid Healthcare with no employee paycheck contributions on medical, dental, and vision for you and your family.
  • Flexible Spending Accounts (Healthcare, Dependent Care & Commuter)
  • Employee Assistance Program
  • Life Insurance
  • Short & Long Term Disability
  • Paid Parental Leave
  • 401(k) Retirement Plan with an Employer match
  • company discounts and perks including Pet Insurance, Home & Auto Insurance, Mortgage discounts, and a variety of other savings on wellness, lifestyle, and financial essentials.
  • new Flexible Vacation Policy.
Penske Media Corp.  logo

Penske Media Corp.

3.5 Glassdoor

Penske Media Corporation (PMC) is a leading global media and information services company whose award-winning content attracts a passionate audience. Since 2004, Penske Media has been a pioneer in digital media and a platform innovator, reaching viewers on all screens across its ever-growing constellation of iconic brands, which includes Variety, Rolling Stone, The Hollywood Reporter, Billboard, WWD, SHE Media, Robb Report, Deadline, Sportico, BGR, ARTnews, Fairchild Media, Vibe, IndieWire, Dirt, Gold Derby and Spy.com, among many others. PMC’s journalists and content creators deliver daily the most comprehensive news and information in their industries and areas of coverage, unequaled in ambition, depth, and courage. In addition, PMC owns several vital cultural events such as SXSW, LA3C, and Life is Beautiful. Headquartered in New York and Los Angeles with additional offices in 14 countries worldwide, PMC believes companies should not only be profitable but also forces for good.

Founded in 2003
Los Angeles, California, USA
338 employees (99 in marketing)
60% recommend to a friend
74% CEO approval

Traffic Signals

Monthly Visitors
196.8K
Traffic Source Mix
Search
32.4%
Direct
54.2%
Referral
4.9%
Social
8%
Paid
0.3%

Headcount Trend

Current headcount: ~338

Marketing Team

Marketing Team Size
71 (21% of company)
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$200M
Last Raise
$200M
Corporate Round, 8 years ago

Funding History

  • Feb 2018
    Corporate Round • $200M

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