Responsibilities

• Develop and own Third Street Digital’s SEO point of view, including frameworks, offerings, methodologies, and best practices.
• Lead SEO/AEO/GEO audits, evaluate client opportunities, and support the development of high-quality strategies and proposals.
• Guide the integration of SEO/AEO/GEO across broader digital strategies, partnering closely with media, content, analytics, and account teams.
• Stay actively informed on industry changes like AEO, GEO, SGE, multimodal search, structured data, and emerging platform capabilities.
• Translate strategy into clear, prioritized action plans for our SEO contractor partners.
• Assign work, clarify deliverables, and ensure execution aligns with strategy, quality standards, and client goals.
• Monitor performance, track progress, and identify optimization opportunities across client engagements.
• Evolve and refine SEO/AEO/GEO workflows, processes, and documentation to strengthen consistency and scale.
• Present audit findings, strategy recommendations, performance insights, and AEO/GEO implications in a clear, client-friendly way.
• Provide ongoing client-facing updates in partnership with account teams.

Requirements

• 5 years of hands-on SEO experience across technical SEO and content SEO in an agency environment.
• Strong knowledge of AEO, GEO, technical SEO, and content strategy.
• Experience conducting audits, creating strategies, and guiding execution across multiple channels or partners.
• Comfort overseeing work from contractors/SEO specialists and ensuring deliverable quality.
• Strong analytical skills with the ability to translate performance data into insights and recommendations.
• Excellent communication skills and the ability to explain SEO to non-experts in a human, approachable way.
• A passion for staying ahead of search trends and bringing that expertise to internal teams and clients.