Head of Search & AI Visibility

USA (Remote)

$127K/yr – $277K/yrSenior LevelFull time

Posted 2 weeks ago

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Job Summary

Own the technical SEO program and AI-search visibility initiatives, leading architecture, crawlability, indexation, and structured data while partnering with cross-functional teams to align content and governance and report metrics to executives.

  • Define and defend emerging share-of-answer and AI-visibility metrics
  • Drive cross-functional initiatives to translate organic and AI visibility into pipeline impact

Job Description

Responsibilities

  • Leading the technical SEO team and roadmap, including site architecture, crawlability, indexation, and structured data implementation
  • Building AI-search visibility strategy and infrastructure to optimize Zoom's presence in generative AI surfaces like ChatGPT, Perplexity, and Gemini
  • Establishing and tracking share-of-answer metrics across category, competitive, and branded prompts, reporting to executive staff and the board
  • Partnering with Web, Growth Marketing, Brand, Content, and Product Marketing teams to create unified content architecture and governance standards
  • Developing a unified search scorecard that translates organic performance and AI-visibility metrics into pipeline and revenue impact

Requirements

  • Lead technical SEO functions at scale, including site architecture, schema implementation, and organic traffic optimization
  • Build or scale AI-search and answer-engine visibility programs using platforms like Profound or equivalent tools
  • Direct engineering-adjacent work on crawlability, structured data, and indexation while communicating strategy to executive stakeholders
  • Define and defend emerging metrics like share-of-answer alongside established SEO performance indicators
  • Demonstrate experience in B2B SaaS or enterprise technology environments
  • Show familiarity with AI-visibility tracking platforms and citation-influence analysis

Benefits

  • As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways.
Zoom Communications logo

Zoom Communications

ZOOM is South Asia's Largest Outdoor Broadcast Systems, Solutions and Services Company. With over three decades of track record, ZOOM has served clients across Sports, Media, Entertainment, and the Public Sector. Some of ZOOM's past projects include but are not limited to ICC U-19 World Cup, FIFA U-17 World Cup, Asian Games, Commonwealth Games, IPL, WPL, ISL, National Games, Big Boss, Indian Idol, building studios for India’s leading News Channels and turnkey Systems Integration projects.

Founded in 1989
Gurugram, Haryana, IND
98 employees (10 in marketing)

Traffic Signals

Monthly Visitors
1.5K
Traffic Source Mix
Search
47.3%
Direct
41.2%
Referral
6.7%
Social
2.9%
Paid
1.8%

Headcount Trend

Current headcount: ~98

Marketing Team

Marketing Team Size
8 (8% of company)
Marketing Roles Posted (Last 30 Days)
4

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