Head of Product Marketing

San Francisco, CA (On-site)

$200K/yr – $300K/yrSenior Level10+ years expFull time

Posted 1 day ago

Job Summary

Own and scale product marketing by building a high-performing team, defining differentiated positioning with product and engineering, and driving go-to-market strategies for launches and regulated-vertical playbooks.

  • Lead GTM execution for product launches and feature releases
  • Define vertical GTM playbooks for regulated industries

Job Description

Responsibilities

  • Build and lead a high-performing Product Marketing team as we scale
  • Partner with Product and Engineering leadership to define differentiated product positioning rooted in deep understanding of customer needs and the competitive landscape
  • Own GTM execution for product launches and feature releases, aligning marketing, sales, and customer success on audience, positioning, and enablement
  • Define and execute vertical GTM playbooks for regulated industries—understanding the pain points, compliance requirements, and buying processes unique to each sector
  • Translate technical capabilities into value propositions that work across technical and non-technical stakeholders, from infrastructure architects to C-level buyers
  • Build the sales enablement toolkit: pitch decks, technical whitepapers, competitive battlecards, ROI frameworks, and demo scripts and videos
  • Present to enterprise customers, join strategic sales calls, and lead analyst briefings as a credible voice who can articulate technical differentiation directly to buyers
  • Maintain deep competitive intelligence across legacy contact center platforms and emerging AI players—be the internal expert on where we win
  • Coach product leaders and subject matter experts on external communications and customer-facing messaging

Requirements

  • Have 10+ years in B2B product marketing, ideally with experience in core AI, enterprise infrastructure, or both
  • Have experience building GTM strategies and playbooks for regulated verticals—FinServ, Healthcare, Travel, Manufacturing or similar
  • Can fluently translate complex technical concepts for enterprise buyers, technical audiences, and executive stakeholders
  • Understand foundation models, inference, and the agentic layer—or are deeply curious and learn fast
  • Are comfortable explaining how agents and APIs work at an architectural level and going deep with engineering teams
  • Are high agency and low ego—you’ll be strategist and executor, writing whitepapers one day and defining positioning the next
  • Are compelling in front of enterprise buyers and analysts, with experience presenting to C-level audiences
  • Show excellent judgment in navigating product messaging in the rapidly evolving AI landscape
  • Bring an open and curious mindset to deeply understand AI capabilities, limitations, and use cases

Preferred

  • Experience in voice AI, conversational AI, or contact center technology
  • Background at scale-ups (Series A–C)
  • Technical degree or demonstrated technical learning ability
  • Track record with analyst relations (Gartner, Forrester)

Benefits

  • Competitive equity
  • Catered lunch daily + dinner stipend
  • $500/month commute and wellness benefit (commute, gym, fitness classes)
  • Medical, dental, and vision coverage
  • 401(k) plan
  • Paid parental leave (12 weeks maternal, 6 weeks paternal)
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Giga

Giga is here to provide consultancy and turnkey solutions in Information Technology, Telecommunication, Media, Cyber Security, and Internet Services.We supply high quality hardware and deliver end-to-end solutions from engineering & design, to equipment procurement, deployment and management.

Founded in 2011
Tripoli, Tripoli, LBY
199 employees (14 in marketing)

Salaries

Posted range

$200K/yr – $300K/yr

Taken straight from the job posting.

See all Giga salaries

Marketing Team

Marketing Team Size
9 (5% of company)
Median Tenure
0.8 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
8K
Traffic Source Mix
Search
50.1%
Direct
29.3%
Referral
12.9%
Social
6.1%
Paid
1.3%

Headcount Trend

Current headcount: ~199
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Head of Product Marketing

Giga · San Francisco, CA · On-site