Head of Marketing at voxeljet GmbH | Canton, MI | $165K/yr – $180K/yr

voxeljet GmbH

Head of Marketing

Canton, MI (On-site)

$165K/yr – $180K/yrSenior Level8+ years expFull time

Posted 2 months ago

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Job Summary

Own the head of marketing function to shape voxeljet’s brand, demand, and cross‑functional strategy at the executive level.

Own brand strategy across channels, markets, and messaging architecture.
Must-have: 8–12 years of marketing experience with 3+ years in senior/director roles in consumer hardware or adjacent industries.
Standout: Experience leading remote teams and AI-enabled content workflows.

Job Description

Responsibilities

Own the company's brand strategy: define and maintain the brand narrative, visual standards, messaging architecture, and public positioning across all channels and markets.
Build and maintain positioning that works across consumer hardware, B2B, and international audiences.
Translate complex product capabilities into compelling stories for customers, press, and partners.
Partner closely with Sales to develop customer-facing materials – presentations, case studies, and competitive tools – that actually help close deals.
Collaborate with R&D on product launch positioning, technical messaging, and how we communicate innovation without losing the customer.
Represent marketing at the leadership level: report to the CEO, contribute to strategic planning, and ensure marketing investments are tied to business outcomes.
Oversee the production of white papers, press releases, customer presentations, and thought leadership content – maintaining quality, consistency, and strategic relevance.
Manage PR and media relationships; determine when to use external agencies and how to get real value from them.
Develop and execute a content calendar that supports pipeline development and brand authority.
Lead the team's adoption of AI tools – content generation, image workflows, market research, campaign analysis – and establish best practices that raise the output quality and speed of a lean team.

voxeljet GmbH

3.7 Glassdoor

voxeljet is a leading manufacturer of 3D printing systems for industrial applications and is specialized on Powder-Binder-Jetting of plastic, sand and ceramics. Our 3D printing systems offer building volumes of up to 4,000x2,000x1,000 mm. Additionally, we operate service centers in Germany, USA, India, Japan and China for the on-demand production of 3D printed molds and models.voxeljet was unified with ExOne under ExOne Global Holdings, a portfolio company of Anzu Partners, operating with a global footprint across China, Japan, India, the United States, and Germany.By offering tremendous printing speeds including our large capacities in our service centres we are able to generate quick turn-around and serial manufacturing capability.Sand applications:Casting molds & cores, formwork elements for concrete casting, laminating molds, thermoforming moldsCasting Applications:The following materials are available for casting: Magnesium, Aluminum, Brass, Iron and steel casting.Plastic applications:Investment casting, Mockups, Film & Entertainment props, architectural models, functional modelsPA12, PP & TPU:Functional models for various industries Ceramic applications:Our 3D printing systems can be adjusted and optimised on various ceramic materials in close cooperation with the customer as part of a tailoring project.For more information about our data protection policy, please visit: https://www.voxeljet.com/legal/

Founded in 1999

Friedberg, Bavaria, DEU

103 employees (5 in marketing)

www.voxeljet.com

62% recommend to a friend

72% CEO approval