Responsibilities

• Develop and execute a comprehensive, data-driven marketing strategy to drive growth and brand awareness in conjunction with commercial stakeholders
• Lead the marketing strategy , from demand generation to content marketing, and campaign management
• Drive lead generation and conversion through innovative digital marketing strategies , including SEO, SEM, email campaigns, webinars, and social media marketing
• Define and monitor key performance metrics (KPIs) to ensure the marketing team is meeting goals and objectives
• Utilize marketing automation tools and CRM systems (e.g., HubSpot, Salesforce) to track, analyze, and optimize campaigns and lead nurturing efforts
• Use data and analytics to measure campaign performance, generate insights, and continuously improve marketing ROI
• Manage and optimize the lead funnel to convert leads into qualified opportunities and customers, working closely with the Sales team to ensure smooth handoffs and a seamless sales process
• Build, mentor, and lead a high-performing marketing team , fostering a culture of collaboration, creativity, and data-driven decision making
• Recruit, retain, and develop top-tier marketing talent , ensuring team members have the necessary skills and resources to succeed.
• Responsibilities include developing plans to help establish our brand , allocating resources to different projects and setting short-term and long-term department goals . Ultimately, you will run our Marketing department to drive demand and consequently marketing generated revenue.

Requirements

• A proven recent track record of marketing success in the Genetic Medicine market, DNA Services, Biologics, Business Development (or related) industry
• 10+ years senior marketing leadership experience successfully executing Go to Marketing Strategies in conjunction with Sales Partners
• Experience of setting up successful marketing processes in line with commercial strategy
• A detailed understanding of CDMO services, production and manufacturing processes and regulations
• Exceptional creative and presentation skills
• Strong analytics and forecasting experience
• A self-starter , with a desire to meet targets and drive success
• Innovative, pragmatic, team-focused and customer-oriented personality
• BA/BSc or equivalent educational background ground.

Benefits

• Touchlight is a successful scale-up business with a record of world-leading innovation and a welcoming, entrepreneurial culture. We make Touchlight an extraordinary place to work by providing our employees with incredible facilities, flexible working and a competitive benefits and remuneration package.
• A Place for Everyone
• We believe diversity drives innovation and for that reason we strongly encourage those from all backgrounds to apply for roles at Touchlight. We are an equal opportunity employer and aim to build a workforce that is truly representative of the communities in which we operate and our customers.
• If you need reasonable adjustments at any point in the application or interview process, please speak with the HR team who will be happy to support you.