Responsibilities

• Expand the reach of the Rotate Digital brand — more eyeballs, more recognition, more presence in the industries we serve
• Weaponize our value — make it impossible for a moving company or HVAC operator to scroll past us without feeling like we're exactly what they've been missing
• Increase the number of business owners actively considering Rotate Digital — measured by real engagement in our ecosystem, not vanity metrics
• You'll be Rotate Digital's first true marketing leader — building the engine that turns our brand, content, and paid media into a consistent, scalable flow of qualified inbound
• You'll report directly to the COO, with full ownership over strategy, budget, execution, and results
• Paid media performance — scaling ad spend from to $40K/month with ROI gates at every step; no budget moves without the data to back it
• Content engine — turning webinars, podcasts, and loom videos into a relentless drumbeat of content across every channel
• MQL pipeline — owning the full journey from first touch to sales-qualified, with HubSpot attribution to prove every step
• Marketing scorecard — weekly reporting to leadership on pipeline, ad spend, MQLs, and content output. No surprises, no excuses
• Brand reach — making Rotate Digital the most recognized name in marketing for home service businesses across North America

Requirements

• You think in funnels, not just campaigns — and you have the results to prove it
• Attribution isn’t a buzzword to you; it’s how you decide where to double down and what to kill
• You've scaled content output without sacrificing quality, and you have the systems and playbooks to show for it
• You're just as comfortable in HubSpot and Google Ads as you are presenting a strategy to a COO
• You thrive in a lean, high-velocity team — and you'd rather build something great than maintain something average