Responsibilities

• Develop and execute a comprehensive content strategy that translates complex marketing concepts into practical insights for CMOs and enterprise marketers.
• Build a scalable content engine that amplifies MMA's research, events, and thought leadership across owned, earned, and paid channels.
• Produce and oversee high-impact content including reports, articles, whitepapers, webinars, presentations, and executive-level communications.
• Ensure all content reflects MMA's commitment to evidence-based, science-driven marketing.
• Lead MMA's digital marketing strategy across paid media, organic social, email, and emerging channels.
• Design and optimize campaigns that engage senior marketing leaders, enterprise brands, and marketing technology executives.
• Utilize analytics and experimentation to improve engagement, conversion, and audience growth.
• Establish MMA as a best-in-class example of modern marketing execution.
• Champion the adoption of AI across marketing workflows, content creation, personalization, automation, and analytics.
• Identify and implement technologies that improve efficiency, scale, and impact.

Requirements

• Bachelor’s degree required; advanced degree welcome but not required.
• 15+ years of progressive marketing leadership experience.
• Proven success marketing to CMOs, enterprise marketers, and/or the marketing technology ecosystem.
• Strong experience in content strategy, thought leadership, demand generation, digital marketing, and audience development.
• Demonstrated expertise in paid media, organic social, email marketing, CRM, and marketing analytics.
• Experience leveraging AI and marketing technology to improve performance and efficiency.
• Exceptional communication, leadership, and stakeholder management skills.
• Experience partnering closely with executive leadership teams, including CEOs and CMOs.
• Event marketing, membership, association, or community-building experience is a plus.
• A passion for advancing the marketing profession and helping marketers achieve better outcomes.

Preferred

• Experience working in a global, remote, fully distributed organization.
• Strong network within the marketing technology ecosystem.

Benefits

• Performance-based bonus opportunity.
• Unlimited PTO.
• Summer Fridays.
• 401(k) matching program.
• Comprehensive health, dental, and vision benefits.