Head of Marketing, IT

San Francisco, CA (Hybrid)

$186K/yr – $310K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Own a cross-functional IT marketing motion that combines growth, demand gen, content, field, and product marketing to scale an IT and security buyer workflow.

  • Growth Infrastructure: Align IT, HR, and Finance audience segments to drive pipeline and cross-sell within the installed base.
  • AI-native Marketing: Re-architect team workflows around agents and build a data-backed AI approach to segmentation, packaging, and activation.
  • Team & Strategy: Lead a multi-disciplinary group across growth, PMM, field, and ops while partnering with IT leadership on GTM priorities and roadmap decisions.

Job Description

  • Own the IT pipeline number end-to-end across paid, owned, partner, field, and lifecycle — and run growth, demand gen, content, field, and product marketing as one integrated motion.
  • Lead GTM for an ambitious roadmap of path-breaking products
  • Drive cross-sell into Rippling's installed base, partnering with HR and Finance marketing leaders to convert single-product customers into IT customers.
  • Build the AI-native marketing motion. We expect you to be re-architecting your team's workflows around agents and to have strong opinions about where this goes next.
  • Hire, develop, and lead a multi-disciplinary team across growth, PMM, field, content, and ops
  • Be a thought partner to the IT GM and Sales leadership on segmentation, packaging, and strategy
  • Deep experience in B2B SaaS marketing and leading multi-function marketing teams
  • A track record of owning and hitting a pipeline or revenue number at a high-growth company
  • Real IT, infrastructure, or security buyer empathy — you’ve had real exposure to IT admins, CIOs, or CISOs and can speak their language without a translator
  • High clock speed and a bias toward action
  • A clear, demonstrated point of view on AI in marketing, not as a buzzword, but as something you’re using daily and rebuilding your function around
  • This role will receive a competitive salary + benefits + equity.
Rippling logo

Rippling

4.0 Glassdoor

Rippling is a workforce management system that eliminates the friction from running a business. Today, most companies struggle with everything from routine tasks, like running payroll, to cross-functional planning, like aligning on headcount. That’s because all their data related to people, processes, and systems is scattered in a hundred places. Rippling has every application you need to run your business—from applicant tracking and payroll to IT and expenses—in one place. But unlike other systems, Rippling sits on top of a unified platform. Data flows dynamically between Rippling’s applications, giving every team a shared source of truth, the power to automate processes, and access to the insights they need. This allows your business to execute better, faster.Based in San Francisco, CA, Rippling has raised $1.2B from the world’s top investors—including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock.Get help: rippling.com/contactLicensing details: https://app.rippling.com/licensing

Founded in 2016
San Francisco, California, USA
6.5K employees (237 in marketing)
77% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
6.9M
Monthly Google Ads Budget
$2.4M
Traffic Source Mix
Search
16.6%
Direct
64.8%
Referral
11.2%
Social
6.7%
Paid
0.4%

Headcount Trend

Current headcount: ~6.5K

Marketing Team

Marketing Team Size
157 (2% of company)
Median Career Experience
11 years
Median Tenure
1.9 years
Marketing Roles Posted (Last 30 Days)
9

Funding

Total Funding
$2.4B
Last Raise
$450M
Series G, 10 months ago

Funding History

  • May 2025
    Series G • $450M
  • Apr 2024
    Series F • $200M
  • Apr 2024
    Secondary Market • $590M

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