Head of Marketing, IO Lung

Gaithersburg, MD (Unknown)

$268K/yr – $402K/yrSenior Level10+ years exp

Posted 5 days ago

Job Description

Responsibilities

  • Lead the US lung IO strategy: Define and deliver an integrated marketing strategy across multiple products, indications and stages of lung cancer, aligned with the US Immuno-Oncology franchise ambition.
  • Drive launch excellence: Lead the development of pre-launch, launch and post-launch strategies, including brand plans, launch plans, competitive readiness plans and market-shaping initiatives.
  • Develop customer strategies: Establish overarching HCP, patient and consumer strategies, translating customer and market insights into differentiated, compliant and impactful programs across personal and non-personal channels.
  • Build cross-functional alignment: Lead and motivate cross-functional teams to align strategic priorities, execution plans, key milestones, investment decisions and performance measures.
  • Lead performance management: Partner with Business Insights, Finance and Commercial Operations to establish success metrics, monitor performance, diagnose opportunities and risks, and recommend appropriate course corrections.
  • Oversee forecasting and business planning: Lead quarterly and annual US forecasting activities, investment planning and performance updates in partnership with Insights and Finance. Support preparation of senior leadership and external business updates, including materials for earnings-related processes where appropriate.
  • Shape lifecycle and evidence strategies: Partner with Global and US functions to define lifecycle priorities, inform US labelling recommendations, identify real-world evidence needs and develop appropriate engagement strategies with external experts and key stakeholders.
  • Manage investment and operating efficiency: Provide stewardship of the lung IO P&L, prioritizing investments based on expected value, impact and return. Oversee program budgets, agency relationships, timelines, governance and operating processes.
  • Partner with Sales and field teams: Ensure marketing strategy is translated into effective field execution, with clear objectives, tools, capabilities and performance measures.
  • Ensure quality and compliance: Lead the appropriate review and approval of promotional materials and programs, ensuring legal, regulatory and medical accuracy.

Requirements

  • Bachelor’s degree in a relevant discipline.
  • At least 10 years’ experience in pharmaceutical or related commercial roles, including substantial US Oncology marketing experience.
  • Demonstrated experience developing and executing integrated brand or franchise strategies across multiple indications, products or customer segments.
  • Proven people leadership experience, including the ability to build, motivate and develop high-performing marketing teams.
  • Strong understanding of the pharmaceutical development and commercialization process, including launch planning, in-line brand management and sales execution.
  • Demonstrated experience across HCP and patient or consumer marketing, using a range of personal and non-personal channels.
  • Experience working effectively in complex, cross-functional environments, including partnership with Sales, Medical, Market Access, Diagnostics, Finance, Insights, Corporate Affairs and Global colleagues.
  • Strong strategic, analytical and financial capabilities, including experience with forecasting, performance management, investment decisions or P&L stewardship.
  • Excellent communication and presentation skills, with the ability to explain complex strategic and scientific concepts clearly and concisely.
  • Demonstrated commitment to compliance, medical accuracy and ethical business conduct.

Preferred

  • MBA or advanced degree in a relevant discipline.
  • Deep experience in US pharmaceutical Oncology marketing.
  • Direct experience in lung cancer, particularly Immuno-Oncology.
  • Experience leading major launches, multiple indications or complex portfolios.
  • Experience developing customer-facing Oncology strategies and engaging with external healthcare stakeholders.
  • Experience with market research, analytics, pricing, access strategy or real-world evidence.
  • Experience managing agency partnerships and substantial program budgets.
  • Prior experience working across global and US matrix organizations.

Benefits

  • Benefits offered included a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and, health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans. Additional details of participation in these benefit plans will be provided if an employee receives an offer of employment.
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AstraZeneca

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We're transforming the future of healthcare by unlocking the power of what science can do for people, society and the planet. For more information, visit www.astrazeneca.com.Community Guidelines: bit.ly/2MgAcio

Founded in 1999
Cambridge, England, GBR
77K employees (4,201 in marketing)
78% recommend to a friend
89% CEO approval

Salaries

Posted range

$268K/yr – $402K/yr

Taken straight from the job posting.

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Funding

Total Funding
$7.3B
Last Raise
$2B
Post IPO Debt, 19 days ago

Funding History

  • Feb 2026
    Post IPO Debt • $2B
  • Jul 2024
    Post IPO Debt • $1.5B
  • Feb 2023
    Post IPO Debt • $2.3B

Traffic Signals

Monthly Visitors
1.3M
Monthly Google Ads Budget
$3.7K
Traffic Source Mix
Search
45.1%
Direct
42%
Referral
9.3%
Social
2.6%
Paid
0.9%

Headcount Trend

Current headcount: ~76.8K

Recent News

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Head of Marketing, IO Lung

AstraZeneca · Gaithersburg, MD · Unknown