Responsibilities

• Designing and executing growth strategies that convert prospects into paying customers
• Translating awareness into qualified demand and demand into revenue
• Building and launching campaigns across email, paid social, and organic channels
• Writing copy, setting up segments, QA’ing flows, and shipping quickly across multiple AI-driven products simultaneously
• Running high-velocity experiments across GTM channels
• Blending traditional growth fundamentals with unconventional distribution strategies
• Identifying and scaling what works in a rapidly evolving AI market
• Setting up attribution, dashboards, and reporting across all channels
• Driving a strong bias toward data, iteration, and performance optimization
• Operating tools across paid social (X, Reddit), SEO, analytics, and automation

Requirements

• 5+ years of experience marketing frontier products, services, or features at early-stage companies (0→1 or 1→10), ideally in AI/ML environments
• strong command of AI-native distribution, including AEO, LLM visibility, and paid social execution (especially X and Reddit)
• can market to both technical and non-technical audiences
• combines creative thinking with structured, hypothesis-driven experimentation
• strong storytelling and positioning instincts
• comfortable operating in ambiguity and moving quickly without perfect information
• strong bias toward action, measurement, and iteration
• Growth marketing, startup, consulting, or operating roles in early-stage companies
• Experience building growth systems in AI, SaaS, or technical products
• Exposure to technical audiences and engineering-driven products