Head of Growth

USA (Remote)

$170K/yr – $210K/yrSenior LevelSalaried Ft

Posted 3 weeks ago

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Job Summary

Own and optimize a fully integrated, AI-driven revenue engine that spans demand generation, pipeline development, and sales execution for a B2B SaaS. Shape the go-to-market through ads, demos, and proposals, while building a PLG and AI-native funnel that accelerates activation, conversion, and expansion.

  • Growth Infrastructure: Orchestrate demand gen, sales, and Revenue Ops as a single, accountable function to hit pipeline, bookings, and revenue targets.
  • AI-first Growth Engine: Run experiments across PLG paths and AI-enabled outbound, collateral, and competitive intelligence to win faster.

Job Description

Responsibilities

  • The Head of Growth owns the full revenue funnel at Bonusly—from the first ad impression to the closed-won signature, and the expansion bookings that follow. You own demand generation, pipeline development, sales execution, and the revenue operating system that makes all three move as one.
  • You will lead Demand Generation, Sales, and Revenue Operations as a single integrated function. You will be measured on pipeline created, bookings closed, and the efficiency of the full revenue cycle.
  • Full-funnel revenue. Demand-gen-sourced pipeline, sales-sourced pipeline, new logo bookings, sales-led expansion, and PLG bookings.
  • Positioning. You own how our full suite of products lands in ads, in demos, and in proposals. You close the loop between what product says and what sales and marketing hear back from the market.
  • Demand generation and pipeline creation. Campaigns, events, paid, and free-trial signup optimization. You build a pipeline engine that consistently delivers sufficient coverage of the bookings target with a healthy mix of inbound, outbound, partnerships, and customer referral motion.
  • Sales execution. AE productivity, ADR productivity, sales cycle optimization, win rate, multi-threading discipline, deal velocity, and forecast accuracy. You own and run the revenue playbook.
  • Product-led growth. We have multiple PLG paths. You own the experiments and the decision on which paths to invest behind.
  • As Head of Growth, you will operate as an AI-first leader and design your org around agents, as well as team members, where judgment, relationships, and creative bets compound. You will make AI a competitive moat in the funnel itself: personalized outbound, dynamic deal collateral, and continuous competitive intelligence.

Requirements

  • Led full-funnel revenue at a B2B SaaS company at our stage or one stage ahead — Series B through growth-stage with credible pattern recognition on what scales and what breaks.
  • Run demand gen and sales together. You do not see them as separate disciplines; you see them as a single funnel.
  • Built a real PLG motion that scales through the strength of product adoption.
  • Direct, accountable, and constructive under pressure. You give and take feedback well. You make the call and own the outcome.
  • Cares about the work culture Bonusly is a company about making work better, and our GTM org is held to that standard internally first.
  • Conscious leader who is motivated to achieve customer and team success before personal success, dedicated to our mission of making work better

Nice to have

  • Experience with AI-native GTM or AI integration in revenue org
  • Experience leading AI-native initiatives or AI-driven revenue optimization

Benefits

  • A profitable, growing company with a strong conviction about where we are going and how we are going to change the world of work.
  • A category-defining product that customers love.
  • A GTM team that has done the hard work of becoming AI-integrated, ready for a leader who will take them to AI-native.
  • Direct access to the CEO, an engaged board, and the autonomy to run the full-funnel revenue org the way you believe it should be run.
  • Competitive base, performance-based variable, meaningful equity, full benefits, and the same recognition culture we sell.
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Bonusly

3.0 Glassdoor

Bonusly helps teams build the everyday habits that drive engagement, performance, and recognition. Employees celebrate wins, share feedback, and stay connected through lightweight check-ins and 1:1s. Managers get real-time visibility into contributions and collaboration patterns, and HR gains insight into how culture shows up across the organization.More than 3,400 organizations use Bonusly to make the human side of work measurable—and to support high-performing teams with less friction and more clarity.Recognition + Feedback + Check-ins + 1:1s + InsightsAll in the flow of work. All actually used.(And yes, you can get started for free.)PSA: Beware of scam messages regarding fake positions here at Bonusly. We will always reach out via email with an official first.last@bonus.ly email address. Please reach out to us directly if you have any questions.

Founded in 2012
Boulder, Colorado, USA
87 employees (12 in marketing)
44% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
63.6K
Monthly Google Ads Budget
$27.8K
Traffic Source Mix
Search
38.4%
Direct
53.5%
Referral
5.5%
Social
1.9%
Paid
0.6%

Headcount Trend

Current headcount: ~87

Marketing Team

Marketing Team Size
6 (7% of company)
Median Career Experience
19 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$31.4M
Last Raise
$18.9M
Series B, 3 years ago

Funding History

  • Feb 2023
    Series B • $18.9M
  • Jun 2020
    Series A • $9M
  • Apr 2019
    Seed • $1.5M