Head of DX Marketing Acceleration at Kao Corporation | New York City, NY | $150K/yr – $190K/yr

Head of DX Marketing Acceleration

New York City, NY (Hybrid)

$150K/yr – $190K/yrSenior Level12+ years expFull time

Posted 6 weeks ago

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Job Summary

Lead a multi-market transformation program with a strong partner network, owning the plan, governance, and measurement while driving experimentation and value realization across AEMEA, Global Brand, and Japan teams.

Own cross-functional transformation: define scope, objectives, owners, plan, and ways of working in a matrix environment.
Set up KPI, ROI measurement, dashboards, and learning cycles to prove impact and guide decision making.
Drive high-impact use cases, structured tests, and scale wins while stopping what underperforms.

Job Description

Responsibilities

Lead the DX Supercharge Project digital transformation marketing work: define scope, objectives, strategy, owners, plan, and ways of working in a matrix team; ensure delivery quality and pace.
Establish measurable success: define key performance indicators and return on investment metrics, measurement approach, dashboards, and decision rules; ensure disciplined tracking and learning cycles.
Drive innovation and new approaches: identify high-impact use cases, run structured tests, scale what works, and stop what does not.
Own the strategic partnership with Accenture for a defined portfolio of projects: joint delivery plan, governance cadence, scope and deliverables, issue escalation, and impact reporting.
Lead a small hub team and manage scrum-style delivery across internal teams, markets, agencies, and partners; ensure prioritisation, clarity of roles, and on-time delivery.
Senior stakeholder management across AEMEA markets, Global Brand Teams, Japan headquarters, and functions (finance, procurement, legal, data): align priorities, secure decisions, and communicate progress and risks.

Requirements

University-level education or equivalent (business, marketing, analytics, technology, or similar)
Training in agile delivery and scrum ways of working (preferred)
Training in measurement, experimentation, media effectiveness, or marketing finance (preferred)
12 + years’ experience in digital marketing, digital transformation, e-commerce, analytics, consulting, or related roles
5+ years’ experience leading complex programmes with measurable commercial outcomes
Proven experience running acceleration programmes (rapid delivery, testing, measurement, optimisation, and scaling)
Demonstrated experience managing a major global strategic consultancy partner (for example, Accenture), including governance and outcome accountability
Experience operating effectively in a highly matrixed, multi-market environment (AEMEA experience essential)
Demonstrates strong strategic leadership of transformation and acceleration programmes, delivering measurable commercial outcomes through effective prioritisation, business value focus, and disciplined execution.
Proven programme and project management expertise, including structured planning, governance, risk and dependency management, agile delivery practices, and benefits realisation within complex, matrixed organisations.