Head of Digital PR

USA (On-site)

Salary Not AvailableSenior Level3+ years expFull time

Posted 3 months ago

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Job Summary

Lead Stan Ventures’ Digital PR program end-to-end, shaping campaigns, processes, and client reporting.

  • Own end-to-end Digital PR work including ideation, media strategy, delegation, quality control, and client reporting
  • Must-have: 3–5 years in digital PR with link building or SEO agency experience
  • Standout: Build scalable processes and train a team to execute without constant hands-on involvement

Job Description

Responsibilities

  • Develop 5–10 campaign concepts per month across multiple client verticals
  • Identify story angles based on SEO impact, media relevance, and scalability
  • Run reactive PR, proactive data-led campaigns, and expert commentary simultaneously
  • Kill weak ideas fast — speed and precision matter equally
  • Stay ahead of news cycles and use AI tools to spot trends before they peak
  • Brief and manage outreach specialists, PR writers, and content researchers
  • Build repeatable processes so the team can execute without you in every detail
  • Review output — pitch copy, media lists, press releases — not produce it yourself
  • Train team members so they understand why they are doing each task, not just what
  • Target: spending no more than 20% of your time on execution within 8 weeks

Requirements

  • 3–5 years in digital PR, ideally at a link building or SEO agency
  • Proven placements in top US and UK publications
  • Experience running campaigns across multiple clients simultaneously
  • Strong written English
  • Understanding of how PR links contribute to SEO outcomes
  • Process-oriented mindset and the ability to lead, iterate and improve on your processes.
  • Familiarity with media list building and outreach tools

Preferred

  • You worked with link KPIs in the past and can deliver
  • Managed outreach campaigns at volume - 20+ placements per month
  • Managed team members or built an internal process before