Head of Americas Startup Marketing , Amazon on AWS Marketing

San Francisco, CA (Unknown)

$172K/yr – $232K/yrSenior Level10+ years expFull time

Posted 10 days ago

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Job Summary

Lead the AMER startup marketing program by shaping ABM, community, and VC partnership strategies, oversee a 9-person team, and drive executive engagement and startup ecosystem initiatives to accelerate cloud adoption.

  • Own multiple marketing motions across top startups
  • Develop and mentor a high-performing, inclusive team
  • Drive high-touch executive engagement and ecosystem partnerships

Job Description

Responsibilities

  • Strategic Leadership - Define and execute the AMER startup marketing strategy, aligned with AWS Startup sales priorities and global marketing objectives
  • Own account and audience tiering across three motions: 1:1 ABM for top strategic startups, 1:few cluster marketing for high-potential cohorts, and 1:many community engagement across key hubs
  • Partner with Startup sales leaders, Business Development, and the AWS Startup Programs team to align marketing investments with portfolio-level and account-level business goals
  • Set the direction and operating rhythm that keeps the team's three motions — ABM, community, and VC partnerships — aligned to a shared strategy and measurable outcomes
  • Represent AMER startup marketing in global leadership planning, OLRs, MBRs, and cross-functional planning cycles
  • Team Management - Lead and develop a team of 9 marketers spanning ABM, community marketing, and VC/investor partnerships, setting a high talent bar and fostering an inclusive, high-performing culture
  • Hire, onboard, and mentor talent across multiple disciplines; manage performance and career development for individual contributors and managers
  • Foster cross-functional collaboration and knowledge sharing across the three marketing motions
  • Manage external agency and vendor relationships supporting event execution, creative, and field activation
  • Establish clear roles, operating norms, and escalation paths across a geographically distributed team (NAMER + LATAM)

Requirements

  • Experience in managing managers
  • Bachelor's degree in marketing, advertising, business or equivalent
  • 10+ years of professional non-internship marketing experience, including 5+ years leading and developing marketing teams
  • Experience owning strategy across multiple concurrent marketing motions and scaling them across regions
  • Experience using data and metrics to drive strategy and communicating results to senior leadership
  • Deep familiarity with the startup ecosystem and venture capital landscape

Preferred

  • Experience leading cross-functional teams to drive marketing initiatives world-wide
  • Breadth across ABM, community/field marketing, and VC/investor partnership marketing, with measurable results in engagement and startup acquisition
  • Experience operating as part of a senior functional leadership team and influencing worldwide strategy
  • Experience managing executive engagement or hospitality programs targeting founders and C-suite
  • Experience with Salesforce CRM, event management platforms, and ABM/marketing automation tools
  • Excellent written and verbal communication with a demonstrated ability to influence without authority and manage ambiguity
  • Passion for startups, founders, and the venture community

Benefits

  • Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.
  • Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
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For almost 15 years, Amazon Web Services has been the world’s most comprehensive and broadly adopted cloud offering. Amazon Web Services has been continually expanding its services to support virtually any cloud workload, and it now has more than 200 fully featured services for compute, storage, databases, networking, analytics, machine learning and artificial intelligence (AI), Internet of Things (IoT), mobile, security, hybrid, virtual and augmented reality (VR and AR), media, and application development, deployment, and management from 81 Availability Zones (AZs) within 25 geographic regions, with announced plans for 21 more Availability Zones and seven more Amazon Web Services regions. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—trust Amazon Web Services to power their infrastructure, become more agile, and lower costs.

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