Responsibilities

• Go-to-Market Communication Execution
• Translate Product Marketing messaging, positioning, personas, value propositions, and campaign themes into outbound sequences for BDR, Sales, and Customer Success teams.
• Draft email sequences, call scripts, LinkedIn/social touches, talk tracks, objection-handling guidance, and follow-up messaging aligned to target personas, segments, industries, and use cases.
• Partner with Product Marketing to ensure outbound messaging reflects approved GTM strategy, buyer pain points, competitive differentiation, product value, and customer outcomes.
• Adapt core messaging for different customer-facing motions, including prospecting, cross sell, upsell, renewal support, event follow-up, product launch outreach, and campaign specific pipeline generation.
• Maintain consistency across outbound communication so customer-facing teams are aligned on how VelocityEHS communicates value to the market.
• Sales, BDR, and Customer Success Enablement
• Coordinate and support enablement sessions that help BDRs, Sales, and Customer Success teams understand and effectively use outbound messaging and GTM materials.
• Build practical enablement resources such as messaging guides, sequence briefs, rep ready talk tracks, FAQs, persona summaries, objection-handling documents, and quick reference materials.
• Partner with Sales Enablement, Revenue Marketing, Sales Leadership, Customer Success, and Product Marketing to reinforce GTM priorities and ensure teams are prepared to execute.

Requirements

• 2–4 years of experience in product marketing, sales enablement, revenue marketing, BDR/SDR enablement, demand generation, sales development, customer marketing, or a related B2B SaaS go-to-market role.
• Strong writing skills with the ability to turn strategic messaging into clear, concise, field-ready outbound communication.
• Experience creating or supporting sales/BDR materials such as email sequences, talk tracks, call scripts, messaging guides, battlecards, playbooks, or enablement decks.
• Understanding of B2B sales motions, outbound prospecting, customer engagement, pipeline generation, and the role of BDR, Sales, and Customer Success teams.
• Strong project coordination skills, including the ability to manage inputs from multiple stakeholders and keep deliverables moving.
• Comfortable facilitating or supporting enablement sessions with customer-facing teams.
• Ability to translate complex product, market, or buyer information into simple, usable messaging.
• Collaborative working style with strong attention to detail and a bias for action.
• Curiosity about customers, buyer pain points, and what makes messaging effective in real-world conversations.

Preferred

• Experience in B2B SaaS, enterprise software, EHS, ESG, sustainability, compliance, risk management, or operational technology markets.
• Familiarity with sales engagement, CRM, enablement, or conversation intelligence tools such as Outreach, Salesloft, Salesforce, Highspot, Seismic, Gong, Chorus, or similar platforms.
• Experience supporting product launches, integrated campaigns, industry campaigns, or persona based outbound plays.
• Comfort reviewing performance data and using insights to improve messaging or enablement materials.
• Experience working with remote or distributed teams.

Benefits

• This role is eligible for our comprehensive benefits package.
• VelocityEHS is committed to competitive, fair, and equitable compensation practices by offering market-based salary ranges.