GTM Analytics Lead

USA (Remote)

$130K/yr – $162K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the end-to-end data science lifecycle for marketing and growth, from attribution modeling and experimental design to data unification and toolchain improvements that scale decision making.

  • Lead attribution and experimentation across acquisition, activation, and retention
  • Partner with Marketing Ops, Sales, and Engineering to unify data sources
  • Shape data culture and scalable decision tooling

Job Description

Responsibilities

  • Apply statistical, machine learning, and econometric methods to large datasets to evaluate channel performance and isolate the causal impact of marketing and sales activity on a multi-touch B2B sales cycle
  • Build attribution models and investment frameworks that inform Spellbook's channel spend, helping marketing and finance understand which messages resonate with which segments at each stage of the funnel
  • Partner with Marketing Ops, Sales, and Engineering to unify data across first- and third-party sources, so every growth decision is made with full context
  • Drive experimental design across acquisition, activation, and retention surfaces, enabling fast, low-cost iteration on new channels and messaging
  • Shape the data culture at Spellbook by improving the tools, processes, and systems the broader team uses to make decisions at scale

Requirements

  • Bachelor's degree or above in Math, Economics, Statistics, Computer Science, Engineering, or another quantitative field, with 5+ years of industry experience as a Data Scientist
  • Strong Python skills (numpy, pandas, scikit-learn, etc.) across exploratory analysis, predictive modeling, and applied ML for marketing and growth problems
  • Strong SQL skills (Snowflake, BigQuery, or Redshift preferred)
  • A track record of shipping measurable improvements alongside growth and product teams, with proven leadership
  • A strong point of view on the marketing experimentation lifecycle — hypothesis generation, experimental design, statistical analysis, and A/B testing best practices
  • Deep familiarity with marketing attribution, martech, and the modern privacy landscape
  • Comfort operating in a fast-paced startup environment where problems are solved through iterative technical solutions

Preferred

  • Experience at a high-growth startup, ideally in B2B SaaS
  • Familiarity with enterprise or legal-tech sales cycle metrics
  • Experience with the modern data stack (Fivetran, Snowflake, dbt, Looker, Hex, or equivalents)
  • Familiarity with data orchestration tools (Airflow, Dagster, Prefect)
  • A strong perspective on data science engineering practices — data modeling, version control, testing, and documentation

Benefits

  • Embrace autonomy and accountability in a flexible work environment; we focus on outcomes and empower you to determine how to get the job done
  • Access our company-paid group benefits for you and your family, with $1,000 towards mental health support
  • Disconnect during our holiday closure and take advantage of our generous time off policies throughout the year
  • Enjoy monthly paid meals, an annual wellness allowance to support your well-being and parental leave top-ups as your family grows
  • Secure your stake in our success; you’ll receive competitive stock option grants as a pivotal early employee
Spellbook logo

Spellbook

Spellbook is the most popular AI suite for commercial lawyers. It helps legal teams draft and review contracts 10x faster, with greater precision—right in Microsoft Word.More than 4,500 in-house teams and law firms trust Spellbook to scale contract review.Review: Ensure contracts are compliant to your standards, surfacing issues and suggesting redlines. Works right in Microsoft Word.Ask: Surface accurate answers with citations, from legal data sources as well as your own contract repository. Ask questions like: “Which employment agreements need to be updated this year based on changes in employment law?”Compare to Market: Spellbook is the only tool grounded in real market data. Compare your agreements to realtime data in your geography or industry.Intake: Enable your business teams to move quickly, while getting you the information you need, with Spellbook Greenlight.Multi-Document Drafting: Spellbook Associate is the first AI agent that can accomplish complex multi-document drafting work, like assembling a financing transaction from a term sheet.Organize: Automatically sort your historical contracts and extract key information from them.www.spellbook.com

Founded in 2018
Toronto, Ontario, CAN
216 employees (16 in marketing)

Recent Ads

Traffic Signals

Monthly Visitors
895.2K
Monthly Google Ads Budget
$241.8K
Traffic Source Mix
Search
46.2%
Direct
40.7%
Referral
7.5%
Social
3.8%
Paid
1.6%

Headcount Trend

Current headcount: ~216

Marketing Team

Marketing Team Size
11 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$122.5M
Last Raise
$40M
Debt Financing, 3 months ago

Funding History

  • Mar 2026
    Debt Financing • $40M
  • Oct 2025
    Series B • $50M
  • Jan 2024
    Series A • $20.1M

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