Responsibilities

• Own technical SEO for our marketing website and developer docs - site architecture, crawlability, indexation, schema, structured data, page performance, and resolving technical issues as they surface.
• Run on-page optimization across the marketing site and docs: content structure, metadata, internal linking, and keyword targeting.
• Build and execute an off-page and authority program - link acquisition, digital PR, and partnerships - to strengthen domain authority.
• Conduct keyword, competitor, and opportunity research to find and prioritize the highest-value organic plays.
• Partner with content and DevRel to turn editorial and technical content into rankings and qualified organic traffic.
• Monitor organic performance in Google Search Console, Semrush, and analytics tools, and report on qualified traffic, rankings, and signups.
• Build and maintain tracking for how and where Stream shows up across AI assistants and AI-search surfaces - ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.
• Define the methodology and metrics for measuring AI-search visibility, citation, and recommendation.
• Optimize content and site structure to make Stream more likely to be cited and recommended by LLMs and AI-search products.
• Evaluate, select, and implement LLM-visibility tooling - and build custom tracking where off-the-shelf tools fall short.