Growth Marketing Manager

New York City, NY (Hybrid)

$110K/yr – $130K/yrMid Level5+ years expFull time

Posted 11 days ago

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Job Summary

You will own the enterprise ABM strategy and drive multi-channel pipeline for Stream's top accounts, collaborating with sales leadership, field events, and partner ecosystems to codify scalable, data-informed plays.

  • Lead account selection, tiering, and engagement cadences
  • Define success metrics and report progress to marketing and sales

Job Description

Responsibilities

  • Own the enterprise ABM strategy and pipeline contribution for Stream's top target accounts, in close partnership with sales leadership
  • Design and run 1:1 and 1:few campaigns across LinkedIn, email, direct mail, gifting, field experiences, and more, tailored to each account's context
  • Map buying committees at Fortune 500 employers and build multi-stakeholder engagement plans across HR, payroll, benefits, and finance leaders
  • Partner with sales on account selection, tiering, and timing, and run a regular cadence to review engagement signals and coordinate outreach
  • Work with event marketing to plan high-touch moments for executive buyers, from intimate dinners and roundtables to hospitality experiences worth clearing a calendar for
  • Work with partner marketing to fold our payroll and HCM partner ecosystem into account plays, using tech stack intelligence to sharpen targeting
  • Use AI tools throughout your workflow: account research, personalization at scale, creative development, and signal analysis
  • Define what success looks like at the account level, track engagement and progression, and report results to marketing and sales leadership
  • Test, learn, and codify winning plays into the ABM playbook Stream will scale as the team grows

Requirements

  • 5+ years of B2B growth marketing experience, including hands-on ownership of 1:1 and 1:few ABM campaigns across channels like paid media, email, direct mail, and events
  • Experience generating pipeline for a sales organization: you've owned a number, built programs to hit it, and can speak to how your work created revenue opportunities
  • A track record of working directly with enterprise sales teams as a true strategic partner
  • Builder instincts: you're comfortable starting scrappy with spreadsheets and manual plays, making progress with the tools in front of you, and systematizing what works
  • Strong AI fluency: you actively use AI tools in your marketing workflow and have a point of view on how AI changes the ABM playbook
  • Creative instincts: you come up with campaign ideas that make busy executives look up
  • Comfort with data: you use account engagement and pipeline performance to make decisions
  • Experience with marketing automation and CRM (HubSpot a plus)
  • It’s a plus if you have: Experience marketing to HR, payroll, benefits, or finance buyers
  • Time at a high-growth B2B company building its enterprise go-to-market motion or establishing a new category

Preferred

  • Experience marketing to HR, payroll, benefits, or finance buyers
  • Time at a high-growth B2B company building its enterprise go-to-market motion or establishing a new category
  • Familiarity with ABM and data enrichment platforms
  • Experience with account-level measurement: engagement scoring, buying committee coverage, and pipeline attribution

Benefits

  • 15 Days vacation in addition to federal holidays, as well as flexible time off allowances for any ad-hoc childcare/family/caring needs
  • 12 weeks paid Maternity Leave and 2 weeks paid Paternity Leave for employees with over 12 months service
  • Health, dental and vision benefits (a number of these benefits are paid in full for the employee)
  • Swanky equipment - from the latest Apple MacBooks to 34” monitor delivered to your home office.
  • We want to invest in you financially, so we have a 401K program
Stream logo

Stream

Three million people now have access to the Stream platform through 2,000 brands - across the U.K., Europe and U.S. - making us the world's most widely-used financial wellbeing provider. Offered through major employers like Bupa, Asda, New Balance, Hilton, Burger King and the NHS, our platform helps our members to build brighter financial futures. Stream Platforms,Ltd is a B corporation, built with a social charter to provide fair financial services.

Founded in 2018
London Area, GBR
288 employees (25 in marketing)

Traffic Signals

Monthly Visitors
73.8K
Monthly Google Ads Budget
$1K
Traffic Source Mix
Search
36.7%
Direct
55%
Referral
4.9%
Social
2.9%
Paid
0.3%

Headcount Trend

Current headcount: ~288

Marketing Team

Marketing Team Size
19 (7% of company)
Marketing Roles Posted (Last 30 Days)
9

Funding

Total Funding
$679.4M
Last Raise
Debt Financing, 10 months ago

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