Responsibilities

• Drive user growth, engagement, and conversion across our social media platforms (Twitter, Discord, Telegram).
• Monitor our social media platforms for the latest industry trends and developments.
• Track user interests and feedback and generate demand.
• Produce highly-engaging, performance-driven social media content.
• Recruit and manage relationships with KOLs and influencers to drive user engagement and conversion.
• Plan and coordinate Web3 marketing campaigns, including reward-based, KOL, and partner co-marketing campaigns.
• Foster an engaging and positive environment across our online community.
• Moderate discourse in the community, ensuring smooth daily interactions.
• Provide customer support, ensuring effective handling of community queries and issues.

Requirements

• Three (3+) plus years of growth marketing experience with a Web3/blockchain company (startup environment preferred) with a focus on digital channels, especially mobile and social media.
• Hands-on experience in designing persuasive and conversion-oriented marketing promotion activities and campaigns in multi-channel digital formats, including web, email, social media, online communities (KOL/influencer), and video.
• Successful track record of scaling user growth on platforms such as Twitter, Discord, and Telegram.
• Ability to resolve user inquiries and disputes tactfully and effectively within 24 hours.
• Familiarity with performance marketing and data analytics and reporting, including digital marketing tools such as SEO/SEM, Google Analytics, and Google Ads.
• Strong project management, communication, and collaboration skills with the ability to work effectively across global teams in different time zones.