Responsibilities

• SEO & Digital Optimization
• Own and execute SEO strategy (technical SEO, on-page optimizations, structured data, page speed improvements).
• Conduct site audits and provide recommendations to enhance organic search rankings and user engagement.
• Implement A/B testing and UX improvements to optimize conversion rates and reduce friction.
• Collaborate with developers and designers to modify and optimize the digital user experience (landing pages, forms, mobile UX, etc.).
• Track, analyze, and improve website performance metrics (page speed, user flow, bounce rates).
• Manage and improve tracking pixels, tags, and analytics (Google Tag Manager, GA4, Looker Studio).
• Oversee schema markup, metadata optimization, and internal linking strategies.
• Build dashboards and reports to track SEO performance, website engagement, and conversion rates.
• Develop strategies to improve our customer acquisition funnel, with a focus on usability and accessibility.

Requirements

• 5+ years of experience in SEO, technical marketing, and digital user experience.
• Technically proficient – You’re comfortable using HTML, CSS, and JavaScript
• Data-driven & analytical – You have experience with GA4, Google Tag Manager, PowerBI, Hotjar, or similar tools.
• User-focused – You understand UX/UI principles and how to design intuitive, high-converting digital experiences.
• A problem solver – You excel at diagnosing website issues, optimizing performance, and improving conversion pathways.
• Collaborative – You can work across teams, bridging the gap between marketing, developers, and content creators.
• Detail-oriented & strategic – You see the big picture but also execute with precision.
• Minimum education: Bachelor’s degree in Marketing or a similar field

Benefits

• Paid Time Off (PTO) and Company Paid Holidays
• 100% Employer paid medical, dental, and vision insurance plan options
• Health Savings Account and Flexible Spending Accounts
• Bi-weekly HSA employer contribution
• Company paid Short-Term Disability and Long-Term Disability
• 401(k) Retirement Plan, with Company Match