Drive demand-gen for environmental health services by building scalable marketing systems and optimizing the funnel.

• Own and optimize the marketing system that generates qualified opportunities.
• Must-have: 3–5 years in growth or demand marketing.
• Standout: AI-enabled marketing capabilities and experience with Airtable, WordPress, CRM, and analytics.

Responsibilities

• Your job is to build and operate the marketing systems that produce qualified demand for our inspection services.
• Operate and optimize the marketing system that generates qualified opportunities.
• Improve funnel performance, build new ones when needed, and ensure smooth handoffs from marketing to sales.
• Implement tracking, analyze campaign performance, and continuously improve results.
• Guide messaging, landing pages, emails, and content so they convert.
• Oversee the content system across channels including email, SEO/GEO, social media, and podcast appearances.
• Help strengthen demand in key geographic markets as the company grows.

Requirements

• 3–5 years of experience in growth or demand marketing.
• Think in systems, funnels, and optimization loops
• Are obsessed with understanding why something did or didn’t convert
• Have strong copy and creative instincts
• Are highly self-directed and comfortable working remotely
• Are comfortable operating inside marketing infrastructure and platforms
• Demonstrated ability to use AI in marketing beyond basic prompting
• Experience working across Airtable, WordPress, CRM platforms, Email marketing platforms, Analytics tools, SEO tools, and social publishing tools

Preferred

• Experience in health, functional medicine, or environmental illness is helpful but not required.