Responsibilities

• Day-to-day media buying and optimization across multiple client Meta accounts
• Paid social strategy for Persona OS's own customer acquisition
• Directing marketing team members who manage organic social, retention systems, and other marketing channels
• Creative feedback loops: Collaborating with both designers and our AI-powered production system
• Reporting and performance analysis across accounts, with clear communication to clients
• Audience research and persona-driven campaign architecture
• Expanding beyond Meta where the opportunity exists (TikTok, Pinterest, YouTube)

Requirements

• 3-5+ years in paid social, with the majority of that time managing Meta at the account level, not just assisting
• Proven experience managing multiple client accounts simultaneously, ideally at an agency or in a fractional capacity
• You think in creative strategy, not just targeting and bidding; you know that the ad itself does the heavy lifting
• Strong communicator who can translate performance data into clear client-facing insights
• Familiar with DTC brand verticals: CPG, apparel, wellness, home goods, food/bev
• Self-managed and systems-oriented, you build processes, not just campaigns

Preferred

• Experience using AI tools for creative production, research, or copy iteration
• Background working with or inside a martech or creative platform
• You've marketed products to marketers; you understand that audience

Benefits

• A role that spans both SaaS growth and agency client work, a rare combination and real career leverage
• Direct exposure to a growing AI-powered platform and the brands building on top of it
• Ownership, not just execution: your input shapes how we work