Growth Marketer

Grand Rapids, MI (Hybrid)

$90K/yr – $125K/yrMid Level5+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive growth experiments and traction engineering for early-stage client work, turning learning into qualified leads and measurable pipeline.

  • Own rapid traction experiments across channels and landing pages to generate signals fast.
  • Must-have: 5+ years in hands-on growth marketing with client-facing experience.
  • Standout: Sprint-based cadence with tools like Webflow/Unbounce/HubSpot and direct founder exposure.

Job Description

Drive growth experiments and traction engineering for early-stage client work, turning learning into qualified leads and measurable pipeline.

  • Own rapid traction experiments across channels and landing pages to generate signals fast.
  • Must-have: 5+ years in hands-on growth marketing with client-facing experience.
  • Standout: Sprint-based cadence with tools like Webflow/Unbounce/HubSpot and direct founder exposure.
City Innovations | A Traction First Company logo

City Innovations | A Traction First Company

City Innovations is a corporate venture studio that helps organizations go from idea to market traction—fast. At the center of our work is Traction Labs, a Traction First agency. Traction Labs helps B2B teams launch new ventures, fix stalled products, and unlock growth in weeks, not quarters—powered by our proven Traction First OS framework.Beyond Traction Labs, City Innovations builds and incubates ventures in partnership with corporate innovators, entrepreneurs, and our own internal studio. From AI productization to new market plays, we bring Silicon Valley startup speed together with enterprise scale to help organizations validate demand, align product and market fit, and build businesses that grow.We don’t do “innovation theater.” We measure success by traction—real customers, adoption, and revenue.

Founded in 2014
Grand Rapids, Michigan, USA
11 employees (1 in marketing)

Traffic Signals

Monthly Visitors
1.4K
Traffic Source Mix
Search
27.5%
Direct
51.8%
Referral
5.2%
Social
14.2%
Paid
1.3%

Headcount Trend

Current headcount: ~11

Marketing Team

Marketing Team Size
1 (9% of company)