Responsibilities

• Work on new product launches: launch videos, webpages, and collateral
• Build ambitious end-to-end creative programs from scratch
• Work with partners and influencers to represent and grow the brand
• Ideate and execute growth experiments across new channels
• Own end-to-end content creation: concept, script, shoot, edit, publish
• Turn features, workflows, and real customer use cases into compelling content
• Design and produce events and programming: hack nights, speaker series, tactical sessions, dinners
• Build and nurture community through onboarding experiences, meetups, and digital channels
• Build lightweight systems to keep programs organized (Airtable, calendars, speaker tracking)
• Rigorously track performance and iterate based on what's working

Requirements

• 2-4 years in a growth, content, brand, or product marketing role at a startup, with clear ownership of creative output.
• Demonstrable creative range: can write copy, produce short-form video, and mock up a page in Figma without waiting on a design team.
• A portfolio, personal website, or public body of work that shows shipped creative, not just listed responsibilities.
• Strong storytelling instinct: thinks in narratives, not features, and can translate technical product details into compelling messaging.
• Based in San Francisco and able to work in-person full-time, 5 days a week.
• Tools: Figma, short-form video production, Airtable

Preferred

• Has gone deep in at least one channel from an execution and aesthetic standpoint, not just a strategic or pipeline-management standpoint.
• Portfolio site or personal website with strong design sensibility, references brands like Linear, Notion, Vercel, or Ramp unprompted.
• LinkedIn profile feels like a creative's page: custom handle, curated posts, aesthetically intentional, not a corporate resume.
• Has built something outside of work: newsletter, side project, community, social account, anything that shows marketing is a genuine interest and not just a day job.
• Titles that tend to fit: storyteller, content, product marketing, brand, or a product designer who wants to move into growth.