Responsibilities

• Define and scale strategic frameworks and toolkits that standardize excellence across all eCommerce clients, ensuring every engagement is underpinned by best-in-class thinking, repeatable processes, and insight-driven methodologies
• Create and enforce governance standards that outline how strategy is developed, implemented, and optimized, including QA protocols, KPI frameworks, strategic intake processes and performance benchmarks that ensure accountability and operational rigor
• Oversee strategy development across a portfolio of clients, ensuring there’s a consistent elevation of strategic output
• Collaborate with Creative and Account leadership to drive holistic, high-performing campaign strategies
• Lead, mentor, and grow a team of Strategy Directors and junior strategists
• Develop onboarding, training, and development plans to scale team capabilities
• Champion a culture of curiosity, experimentation, and learning within the practice
• Partner with HR and leadership on recruitment and team design as the practice scales
• Stay ahead of marketplace changes, retailer algorithms, and emerging technologies
• Serve as a thought leader in eCommerce, contributing to industry panels, case studies, and agency education

Requirements

• 10+ years in digital strategy with at least 4-5 years leading eCommerce-focused initiatives
• Leadership experience mentoring and managing strategy teams
• Experience in CPG and Retail verticals
• Deep knowledge of major retailer platforms (Amazon, Walmart, Target, etc.), SEO, PDP strategy, and content syndication tools
• Experience with platforms like Helium 10, Walmart Connect, Amazon Ads / Vendor Central, Profitero, Stackline, Salsify, Vizit, or similar
• Strong strategic thinking with ability to zoom in/out from vision to execution
• Strong grounding in brand strategy, and the role eCommerce plays in the broader brand-building and brand experience ecosystem
• Understanding of the global landscape of eCommerce: diversity/exclusivity of channel, etc.
• Highly collaborative and proactive, with experience partnering across creative, copy, insights, and client service teams
• Strong understanding of major retail media platforms - Amazon and Walmart
• Experience leading or contributing to RFPs and new business pitches
• Ability to translate client challenges into strategic solutions and measurable outcomes

Preferred

Benefits

• Group benefits currently include a selection of health care plans with prescription drug coverage, dental plan, vision plan, basic and supplemental life insurance, a flexible spending account for medical and dependent care expenses or a health savings account based on plan selection, short/long term disability and 401(k) Savings Plan.