Responsibilities

• Own the end-to-end EDU marketing program portfolio, including the overall Strategies and Programs.
• Lead development and execution of marketing programs in partnership with Product Marketing , Engagement, and Community teams
• Own EDU marketing budget planning and forecasting, and impact measurement in close partnership with Financ e and Operations Managers
• Ensure programs are built on clear objectives , target audiences, success metrics, and execution plans.
• Drive scale and consistency through reusable program frameworks, playbooks, and operating standards.
• Work cross functionally with other PMM teams to align on budgets & deliverables and ensure regular and consistent communications.
• Representing Marketing strategies, programs and budgets in senior leader review meetings and planning discussions.
• Serve as a strategic co-partner to the Senior Director, translating EDU priorities into actionable execution plans including key goals and outcomes, and regular tracking.
• Lead annual and quarterly planning cycles, including prioritization, resourcing alignment, and execution roadmaps.
• Drive cross-functional execution against commitments, proactively surfacing risks and gaps.