Group Director, Experience Strategy (Pharma Agency Experience Required)

Chicago, IL (Remote)

$139K/yr – $206K/yrDirector/Executive10+ years expFull time

Posted 4 months ago

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Job Summary

Own senior Experience Strategy work in pharma, driving omnichannel programs, user-centered design, and data-backed recommendations.

  • Must-have: 10+ years in omnichannel or experience strategy with pharma exposure.
  • Standout: Lead scope across transformation and data-driven storytelling for clients.
  • Nice-to-have: Familiarity with Veeva, Salesforce Marketing Cloud, or advanced AI frameworks.

Job Description

Own senior Experience Strategy work in pharma, driving omnichannel programs, user-centered design, and data-backed recommendations.

  • Must-have: 10+ years in omnichannel or experience strategy with pharma exposure.
  • Standout: Lead scope across transformation and data-driven storytelling for clients.
  • Nice-to-have: Familiarity with Veeva, Salesforce Marketing Cloud, or advanced AI frameworks.

Responsibilities

  • Lead the execution of core and advanced Experience Strategy deliverables, including Website/IVA Strategy, Omnichannel Plan, Content Plan and recommendations, etc.,
  • Understand end-user needs, double clicks into user flows to reduce friction and identify emotional connection points while ensuring optimal accessibility & inclusivity
  • Ensure alignment with overall brand strategy and create tactical briefs, implementation documentation for program execution
  • Determine omnichannel maturity and enable transformation and modular readiness across brands
  • Analyze qualitative and quantitative data to generate actionable insights and translating into compelling, data-backed stories and strategic recommendations for clients
  • Support manager and Experience Strategy leadership on organic growth and new business initiatives
  • Collaborate with senior leadership to define and develop new, innovative deliverables that drive client success and agency growth
  • Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias.
  • All other duties as assigned
  • Responsible for and oversee their respective department.
  • Interview, select and supervise the activities of the department staff; communicate interpret and discuss with team the company policies and procedures.
  • Determine job objectives, work methods and performance standards; review performance relative to departmental objectives discussion appraisal with each employee and performance; authorize and communicate salary changes, promotions, transfers, discipline, and discharge and administer all other personnel actions.

Requirements

  • Bachelor’s degree in marketing, communications, or a related field.
  • 10 years (or more) of experience in Omnichannel Strategy, Experience Strategy, Digital Strategy, or a related field
  • Experience in the Pharmaceutical, Biotech, or Healthcare Marketing industries
  • Exceptional communication and presentation skills, with the ability to articulate complex ideas clearly to diverse audiences and senior stakeholders
  • Deep understanding and experience with creating omnichannel experiences in pharma for HCPs and patients/caregivers
  • Strong analytical skills, with proven experience using data and customer research to inform strategic decisions
  • Expertise with Microsoft Office tools (e.g., PowerPoint, Word, Excel, etc.,)
  • Proficiency with digital collaboration and journey mapping tools (e.g., Miro, Mural, Airtable)
  • Working knowledge of marketing automation and CRM platforms (e.g., Veeva, Salesforce Marketing Cloud, Adobe, etc.,)
  • Adept at using AI systems and frameworks

Benefits

  • EVERSANA is committed to providing competitive salaries and benefits for all employees.
  • More information about EVERSANA’s benefits package can be found at eversana.com/careers.
  • Patient Minded I act with the patient’s best interest in mind.
  • Client Delight I own every client experience and its impact on results.
  • Take Action I am empowered and empower others to act now.
  • Grow Talent I own my development and invest in the development of others. 
  • Win Together I passionately connect with anyone, anywhere, anytime to achieve results.
  • Communication Matters I speak up to create transparent, thoughtful and timely dialogue.
  • Embrace Diversity I create an environment of awareness and respect.
  • Always Innovate  I am bold and creative in everything I do. 
EVERSANA INTOUCH logo

EVERSANA INTOUCH

As part of EVERSANA, we’re the first – and only – agency to be backed up by a fully integrated commercial services platform, giving us an unmatched understanding of the brand journey, a front seat to patients’ experiences across the continuum of care, and greater expertise on how to move levers for business impact. It’s why we’re able to think bigger and broader about brand success. To truly appreciate everything from what advocacy groups are talking about to how prescriptions are priced and delivered to what really happens in the field. We offer insights that others can’t. And we do it all while keeping an eye on the future, helping you envision what’s next.

Founded in 2021
Overland Park, Kansas, US
1.2K employees (403 in marketing)

Traffic Signals

Monthly Visitors
6.9K
Monthly Google Ads Budget
$7
Traffic Source Mix
Search
35.4%
Direct
48.4%
Referral
7.9%
Social
6.7%
Paid
1.4%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
273 (22% of company)
Median Career Experience
7 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
13

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