Responsibilities

• Lead and execute long-form copy development for one or more brand engagements across HCP & Consumer audiences in the pharmaceutical marketing sector
• Know, like the back of your hand, all aspects of the brand including trials, studies and patient profiles
• Build strong relationships with Creative, Account & Client brand teams, such that each group identifies you as the holder of all copy, editorial and clinical knowledge for the brand
• Partner with Creative, Account and Client teams to ensure copy that advances creative brief objectives and accomplishes marketing objectives
• Point person for original (directed) copy development on assigned client engagements, including both tactical projects (websites and interactive marketing applications) and creative campaigns
• Present to, build relationships with, and find actionable paths forward based on the critiques of client MLR (medical, legal, regulatory) teams
• Build leadership cooperation with Editorial to engender obsessive attention to narrative consistency, voice & tone, and accuracy of content
• Write, reference and annotate copy in preparation for medical/legal review in a deadline-focused environment
• See copy decks and manuscripts through development and to launch (in partnership with Editorial)
• Deliver fluent knowledge of interactive capabilities, content development and editorial flow

Requirements

• A strong copy portfolio and unique voice.
• Track record as a creative problem solver with a knack for fresh ideas and a new perspective.
• At least 10 years’ web copywriting experience, including work in pharma/healthcare.
• MUST have HCP writing experience
• Experience with writing consumer-focused and healthcare professional focused content.
• Bachelor’s degree.

Benefits

• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.