Responsibilities

• Oversee account team to drive and own assigned projects/programs from creative brief development through deployment; ensure total quality control of final output to client.
• Provide strategic direction and approvals at significant steps of the creative process (including positioning, messaging, campaign development, tactical development).
• Oversee contract development and scope of work/staffing plan development and approval by collaborating with project management, department heads, and clients.
• Manage brand profitability by evaluating/discussing financial reports to ensure projects are completed within budget and make recommendations to ensure revenue is achieved.
• Manage the account by appropriately guiding, instructing, and focusing the client using advanced knowledge of brand(s) and therapeutic area.
• Actively participate in and/or lead agency and client strategic sessions; generate output to be shared with broader team.
• Management of junior staff.
• Note: Ability to travel locally to clients in NJ and into the NJ office periodically is required.

Requirements

• Bachelor’s degree.
• 4 to 7 years of pharmaceutical advertising agency experience.
• Active client service management, working directly with clients and executing projects.
• Demonstrate success in getting a brand through a whole cycle with varied experiences, such as POA, launch, positioning, new campaign, conventions, etc.
• Familiarity with pharmaceutical medical, legal, regulatory (MLR) review process and systems.
• Understand FDA rules/regulations and life cycle of a brand.
• Solid grasp of brand operations: understanding the nuts and bolts of the account (brand style guide, PRC process, key data, etc).
• Excellent understanding of the digital marketplace and ad formats.
• Understand the core strategic elements of the development of a multichannel strategy.
• Demonstrate strong written and verbal skills.

Preferred

• Understanding of capabilities within the media group and Shift.
• Understanding of Fingerpaint platform offering to contribute to developing client’s business.
• Advanced degree (e.g., Master's, PharmD, PhD).