Graduate Student Employee Biweekly - Campus Recreation Marketing - BC

Waco, TX (On-site)

Salary Not AvailableIntern/New GradPart time

Posted 4 months ago

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Job Summary

Drive Campus Recreation marketing and social media efforts through student leadership and materials production.

  • Oversee student workers in managing departmental social media accounts to boost program awareness.
  • Track social engagement data to maintain accurate metrics and insights.
  • Represent Campus Recreation at promotional events and contribute to marketing projects.

Job Description

Responsibilities

  • Supervise student workers in the management of departmental social media accounts (Instagram, Facebook, etc.), seeking to increase awareness and benefits of Campus Recreation programs and overall health and wellness;
  • Maintain accurate data through social media engagement tracking;
  • Create and implement marketing strategies that utilize social and digital media, printed material and other means of communication;
  • Enhance communication for current and future student populations through the production of or supervision of production of creative web, video, graphics, social media, print, and electronic media;
  • Assist in the development of individual area’s marketing materials, as needed;
  • Assist in the creation and production of departmental publicity materials, including brochures, pamphlets, display/bulletin boards, and other branding pieces;
  • Assist with other events, publications, and departmental marketing efforts, as needed.
  • Serve as the Campus Recreation representative at various promotional events (if available), promoting Campus Recreation programs, services, and opportunities available.
  • Provide creative input in the development and implementation of departmental projects;
  • Work with area directors on various departmental marketing projects.
  • Assist in opening, closing and evening supervision rotation of Campus Recreation facilities throughout the week;
  • Other departmental duties, as assigned.
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Baylor University

Baylor University, a private Christian university and a nationally ranked research institution, provides a vibrant campus community for more than 20,000 students by blending interdisciplinary research with an international reputation for educational excellence and a faculty commitment to teaching and scholarship.

Founded in 2012
Waco, Texas, USA
8.4K employees (529 in marketing)

Traffic Signals

Monthly Visitors
2.8M
Monthly Google Ads Budget
$154K
Traffic Source Mix
Search
42.1%
Direct
52.8%
Referral
4%
Social
0.6%
Paid
0.4%

Headcount Trend

Current headcount: ~8.4K

Marketing Team

Marketing Team Size
414 (5% of company)
Median Career Experience
11.5 years
Median Tenure
6.9 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$1.5M
Last Raise
$1.5M
Grant, 5 years ago

Funding History

  • Sep 2020
    Grant • $1.5M

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