Google Tag Manager (GTM) and Analytics Expert

USA (Remote)

Salary Not AvailableSenior Level4+ years expFull time

Posted 3 months ago

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Job Summary

Drive accurate, end-to-end conversion tracking and analytics across web properties.

  • Must-have: 4–5 years of GTM management with hands-on implementation and testing experience.
  • Standout: Strong track record migrating UA to GA4 and handling multiple analytics tools (GA, Adobe, Amplitude).
  • Standout: Ability to create customized analytics reports from diverse data sources.

Job Description

Responsibilities

  • Implementing conversion tracking (forms, buttons, e-commerce, and anything else)
  • Verifying & sanity-checking conversion tracking implementation
  • Debugging tracking issues and fixing them
  • Checking issues with test measurement on Google Optimize, VWO, Optimizely, Hotjar
  • Creating any customized reports from Analytics and other sources

Requirements

  • At least 4-5 years of experience in managing Google Tags (GTM) for web properties by overseeing implementation, coding, testing, and ongoing maintenance.
  • At least 3-4 years of experience with website analytics tools i.e. Google Analytics, GA3/GA4.
  • Basic knowledge of JavaScript.
  • Proven experience in Google Analytics, Adobe Analytics, and Amplitude with a strong understanding of digital analytics and web traffic metrics.
  • Expert-level knowledge in Web Analytics (strategy, requirements, implementation, validation, reporting), specifically with Google Analytics.
  • Working knowledge of third-party tagging, pixel creation, etc.
  • Experience in transitioning GA accounts from UA to GA4.
  • Has native-level spoken and written English communication.

Benefits

  • Cutting-edge work: Learn from the leaders in the high-growth Conversion Rate Optimization sector.
  • Work location: Permanently remote.
  • Full-time position with semi-flexible working hours: Must overlap for at least 4 hours each day with EST (usually 8 AM to 12 NN ET). The other 4 hours are up to you.
  • Technological reimbursement: Need a new computer? New software? We will help!
  • Education: You’ll have the opportunity to level up your skills with company-sponsored courses and training.
  • Paid leave: 20 days of paid vacation plus holidays.
  • Competitive salary. Note: The contract for this position is for an independent contractor.
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Spiralyze

4.3 Glassdoor

30% conversion lift on your website in 90 days through predictive CRO.- Prediction engine scrapes 34,000 websites to find winning A/B tests from other companies.- Full-service team does the design, dev, everything to run those proven winners for you. - Performance pricing. No fee unless you get the lift.Clients include CrowdStrike, BambooHR, Angi, Tenable, Paycor, Gusto, Workday, Taboola, Deel.

Founded in 2011
Atlanta, Georgia, USA
191 employees (27 in marketing)
98% recommend to a friend
94% CEO approval

Traffic Signals

Monthly Visitors
9.6K
Monthly Google Ads Budget
$5.1K
Traffic Source Mix
Search
41.2%
Direct
42.5%
Referral
10.1%
Social
4.7%
Paid
1.2%

Headcount Trend

Current headcount: ~192

Marketing Team

Marketing Team Size
12 (6% of company)
Median Career Experience
7 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
1