Go-to-Market Generalist

USA (Remote)

$120K/yr – $150K/yrMid LevelFull time

Posted 2 days ago

Job Summary

Drive end-to-end go-to-market motion by shaping strategy, testing multi-channel approaches, and collaborating with marketing, while gaining deep technical fluency to credibly engage technical buyers and progressively take on closing paths.

Own the GTM motion across channels and experiments
Develop deep product fluency to sell to technical buyers

Job Description

Responsibilities

Think comprehensively about go-to-market strategy and help build the motion beyond individual quotas
Contribute across multiple channels and experiment to find what works
Develop deep product fluency to sell credibly to technical buyers
Partner with marketing on broader initiatives, including launch and campaigns
Grow into closing or other paths over time as the role evolves

Requirements

Strong technical foundation, with the ability to quickly understand a product that works across the stack and speak to technical buyers
High-slope, high-potential operator who wants to build, not just execute a script
Prior experience in a go-to-market capacity
Comfort with ambiguity and a desire to own outcomes in an early-stage environment
Bonus: a computer science degree or technical background; experience at a database, observability, or infrastructure company; or prior enterprise selling into technical buyers

talentpluto

B.TECH stands as a dynamic Egyptian narrative embodying innovation, expansion, and influence. Our story began in 1997 with the introduction of Egypt's first electronics retail concept, we pride in our unrivaled position, with a wide network of over 175 stores across Egypt. Our success is underlined by leading the digital retail revolution in the Middle East and introducing our unique financing solutions, which have played a pivotal role in gaining unparalleled popularity among the Egyptian market, which positioned us as the number one choice for consumers and cemented our status as a powerhouse of innovation and market expansion. Our dedicated team, now over 5k strong, reflects our strong growth strategy centered on digital transformation, technology integration, and achieving success across a variety of dynamic, high-growth business sectors.

Founded in 1997

Nasr City, Cairo, EGY

4.2K employees (216 in marketing)

apply.workable.com/b-tech