Responsibilities

• Conduct market research, competitor analysis, and gather customer feedback
• Benchmark best‑in‑class competitors and emerging technologies
• Collaborate with stakeholders to gather, analyze, and understand Voice of the Customer
• Support Product Manager with internal and external discovery sessions
• Oversee product GTM activities in partnership with Product Manager
• Support Intranet and Website content management
• Lead the development of partner and distributor-focused marketing
• Foster strong relationships with internal and external stakeholders
• Participate in industry events and speaking engagements
• Partner with US and Strategic Marketing and Sales on training materials, sales tools and campaign development

Requirements

• Bachelor’s degree in Business, Marketing, Information Technology, Computer Science, Engineering, Data Science, or related field (Master’s preferred)
• 10 years of experience in Marketing, material development, storytelling, working with agencies, creating reporting and tracking. Tactical Plan and multichannel marketing experience. Understanding of PPC, Google Analytics, SEO. Reporting and copywriting expertise.
• Proven success managing IT/software products end-to-end
• Ability to travel up to 10%

Preferred

• Strong multitasking and prioritization skills
• Excellent organizational and problem-solving abilities
• Strategic thinking with execution focus
• Strong presentation skills for diverse audiences
• Experience with product documentation, release notes, and training materials
• Budget and agency management experience