Global Brand Lead, Dysport - Migraine

Cambridge, MA (Hybrid)

$233K/yr – $310K/yrSenior Level15+ years expFull time

Posted 2 months ago

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Job Summary

Own global migraine franchise strategy and launch readiness across US and global markets.

  • Own the strategy, lifecycle planning, and cross-region execution for Dysport migraine.
  • Lead US-led launch readiness, differentiation, and regional adaptation through playbooks and KPIs.
  • Translate competitive insights into future brand narrative and inform development decisions.

Job Description

Responsibilities

  • Define and lead the global migraine franchise strategy, ensuring clear differentiation and long-term value creation for Dysport migraine and IPN10200.
  • Shape the commercial vision for chronic and episodic migraine, identifying opportunities to redefine treatment paradigms and establish Ipsen as a leader in neuromodulator-based migraine therapy.
  • Develop the Integrated Global Brand Plan aligned with the Integrated Asset Strategy led by the Therapeutic Lead.
  • Drive long-term franchise planning, including lifecycle management, indication sequencing, and portfolio expansion opportunities.
  • Lead global launch preparation for Dysport in migraine, ensuring a differentiated positioning versus established therapies and emerging competitors.
  • Define target patient segments, value proposition, and positioning strategy grounded in clinical differentiation and real-world value.
  • Develop global launch playbooks, messaging frameworks, and commercialization models scalable across priority markets.
  • Partner with regions and affiliates to ensure US-led launch excellence and global adaptation.
  • Drive launch readiness frameworks, KPIs, and performance dashboards to ensure execution excellence.
  • Support the early commercial strategy for IPN10200, ensuring development decisions are informed by customer insights, market dynamics, and future value positioning.

Requirements

  • 15+ years of experience in the pharmaceutical or biotech industry.
  • Proven experience leading major product launches, particularly in the US market, including DTC campaigns
  • Strong expertise in migraine, neuroscience, or other large specialty markets with a consumer centric focus.
  • Demonstrated ability to build global brands with significant growth potential.
  • Good understanding of US healthcare ecosystem including payers, IDNs, and specialty care pathways.
  • Track record of leading cross-functional teams in complex global organizations.
  • Several years of experience leading marketing and/or brand teams (including direct reports)
  • Experience in migraine launches or franchises (e.g., CGRP inhibitors, Gepants, neuromodulators) is an advantage
  • Experience competing in highly competitive, mass-prevalence disease areas.
  • Experience working across US, EU, and international markets.

Preferred

  • Experience in migraine launches or franchises (e.g., CGRP inhibitors, Gepants, neuromodulators) is an advantage
  • Language(s) (preferred): Additional languages e.g., French or other a benefit

Benefits

  • This job is eligible to participate in our short-term incentives program.
  • comprehensive employee benefits package, including 401(k) with company contributions, group medical, dental and vision coverage, life and disability insurance, short- and long-term disability insurance, flexible spending accounts.
  • Ipsen also provides parental leave, paid time off, a discretionary winter shutdown, well-being allowance, commuter benefits, and much more.
Ipsen logo

Ipsen

We are a global biopharmaceutical company with a focus on bringing transformative medicines to patients in three therapeutic areas: Oncology, Rare Disease and Neuroscience.Our pipeline is fueled by external innovation and supported by nearly 100 years of development experience and global hubs in the U.S., France and the U.K. Our teams in more than 40 countries and our partnerships around the world enable us to bring medicines to patients in 88 countries.For more information, visit ipsen.com.Pauta exclusiva para México:Clave de Autorización COFEPRIS: 243300201B1962 CONSULTE A SU MÉDICO.

Founded in 1987
Paris, Île-de-France, FRA
6.5K employees (363 in marketing)

Traffic Signals

Monthly Visitors
90.3K
Traffic Source Mix
Search
57.1%
Direct
32.9%
Referral
6.6%
Social
2%
Paid
1.1%

Headcount Trend

Current headcount: ~6.5K

Marketing Team

Marketing Team Size
311 (5% of company)
Median Career Experience
14 years
Median Tenure
3 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$574.7M
Last Raise
$545.6M
Post IPO Debt, 12 months ago

Funding History

  • Mar 2025
    Post IPO Debt • $545.6M
  • Nov 2017
    Post IPO Equity • $29.1M

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