Freelance Meta Ads Specialist

USA (Remote)

Salary Not AvailableEntry Level2+ years expOther

Posted 3 months ago

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Job Summary

Drive Meta ads management for a luxury/high-AOV ecommerce brand, owning campaign setup, optimization, and measurement.

  • Must-have: 2+ years managing Meta ads for ecommerce (luxury/high-AOV preferred)
  • Standout: Hands-on Pixel/Conversions API troubleshooting experience

Job Description

Responsibilities

  • Build and manage Meta ad campaigns for a high-AOV DTC brand
  • Set up and troubleshoot Meta Pixel and Conversions API
  • Create and manage audiences, lookalikes, and retargeting funnels
  • Manage budgets, monitor ROAS, and report on performance weekly
  • Coordinate with our creative team on ad assets and copy
  • Work within our project management system

Requirements

  • 2+ years managing Meta ads for ecommerce brands (luxury or high-AOV strongly preferred)
  • Hands-on experience with Meta Pixel and Events Manager troubleshooting
  • Familiarity with WooCommerce or Shopify
  • Strong grasp of attribution and conversion tracking
  • Ability to work independently, communicate proactively, and meet deadlines
  • Available for weekly check-in calls (US Eastern time zone)

Preferred

  • Experience with Klaviyo integration
  • Google Analytics 4 setup experience
  • Creative strategy input (not just media buying)