Freelance Associate Director, Programmatic

USA (Remote)

$100/hr – $110/hrMid Level5+ years expTemporary

Posted 6 weeks ago

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Job Summary

Own Programmatic strategy and senior client advisory across media, data, and tech partners to drive growth and blended impact.

  • Strategy & advisory: align automated media with business goals and cross-functional partners for a coherent Total Media approach.
  • Data & identity: steer 1st/3rd party data strategies and privacy-friendly targeting to navigate cookie-less futures.
  • Tech & growth: lead evaluation/onboarding of DSPs, SSPs, DCO, and partner ecosystems to unlock opportunities and account growth.

Job Description

Responsibilities

  • Strategic Oversight: Steer the programmatic strategy for high-profile clients, ensuring that automated media buying is integrated into their broader business and marketing goals.
  • Data Innovation: Direct the implementation of 1st and 3rd party data strategies, helping clients navigate the cookie-less future through identity solutions and privacy-centric targeting.
  • Senior Client Advisory: Act as a trusted advisor to senior client stakeholders, translating technical programmatic complexities into clear business value and growth opportunities.
  • Technology Evaluation: Lead the evaluation and onboarding of new programmatic tech partners, including DSPs, SSPs, and Dynamic Creative Optimization (DCO) platforms.
  • Total Media Synergy: Partner with Search, Social, and SEO leads to drive a "Total Media" approach, ensuring programmatic inventory complements other digital touchpoints.
  • Account Growth: Identify and pitch proactive growth opportunities within your portfolio, contributing to the agency's organic revenue through strategic expansion.
  • Team Leadership: Manage and mentor a team of Managers and Associates, overseeing their tactical output and providing a clear path for their professional development.

Requirements

  • 5–7 years of programmatic experience , with a proven track record of strategic planning and account leadership within an agency setting.
  • Expertise in the Ecosystem: Deep knowledge of the programmatic landscape, including SSP dynamics, Header Bidding, Clean Rooms, and Attribution modeling.
  • Platform Mastery: Advanced proficiency in multiple DSPs (e.g., The Trade Desk, DV360, Amazon DSP, Walmart Connect) and Ad Servers (CM360).
  • Leadership Presence: The ability to influence cross-functional teams and build implicit trust with senior client stakeholders.
  • Analytical Vision: You can interpret complex data sets to identify high-level trends and provide strategic recommendations that move "hearts and minds."
  • Proactive Problem Solving: A "get sh*t done" mentality when it comes to troubleshooting technical issues or navigating industry shifts.
  • WE SUPPORT YOU BEING YOU: DEPT® is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We’re committed to an inclusive and barrier-free recruitment and selection process and workplace, regardless of anyone’s identity, background, beliefs, lifestyle, or disabilities. So tell us about any accommodations you need. It’s totally confidential and only used to make sure you feel fully supported at every step.

Preferred

  • Better Together Spirit: A passion for collaboration and a commitment to nurturing talent within the Programmatic craft.
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DEPT®

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DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Coach, eBay, and OpenAI. Certified B Corp and Climate Neutral since 2021.

Founded in 2016
Amsterdam, North Holland, NLD
4.5K employees (1,449 in marketing)
68% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
186.6K
Monthly Google Ads Budget
$1.2K
Traffic Source Mix
Search
40%
Direct
50.1%
Referral
7.4%
Social
1.8%
Paid
0.6%

Headcount Trend

Current headcount: ~4.5K

Marketing Team

Marketing Team Size
850 (19% of company)
Median Career Experience
8 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
24

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