Responsibilities

• Support marketing efforts for new territory launches from pre sale through first season.
• Help franchisees build relationships with schools, community organizations, and local partners.
• Assist with grassroots marketing initiatives, including events, community outreach, and local promotions.
• Coordinate and optimize digital campaigns across Meta, Google, and other marketing channels alongside our internal agency partners.
• Build and manage marketing calendars, including email campaigns, social media content, and seasonal promotions.
• Provide guidance and support to franchisees on local marketing best practices.
• Create and maintain simple, scalable marketing tools, resources, and playbooks.
• Track key performance metrics including leads, conversion rates, and retention.
• Share successful marketing strategies and best practices across the franchise network.

Requirements

• 2 to 5 years of marketing experience, preferably supporting franchise, multi location, community based, or consumer facing businesses
• Understanding of both digital and grassroots marketing tactics
• Strong organizational skills with the ability to manage multiple projects and priorities
• Experience with paid social and digital advertising platforms
• Comfortable working directly with franchisees, business owners, or local operators
• Clear communicator with a proactive, solutions oriented mindset

Preferred

• Passion for community engagement, youth programs, outdoor recreation, or mission driven brands is a plus

Benefits

• Benefits package includes medical, dental, vision, 401(k), paid time off, and company holidays