Founding GTM Lead

San Francisco, CA (On-site)

Salary Not AvailableManagerFull time

Posted 2 months ago

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Job Summary

Own the early GTM motion for a technical infrastructure product by shaping ICP, messaging, and the sales process with the founders, while building repeatable qualification, POC structures, and scalable experimentation to generate high-quality pipelines.

  • GTM Design & Ops: Shape ICP, sales process, and early GTM culture with founders.
  • Execution & Qualification: Manage outbound/inbound qualification, discovery calls, POCs, pricing conversations, procurement, and closing early customers.
  • Learn & Iterate: Refine messaging, sequences, POC structure, pricing approaches, and customer workflows; run GTM experiments and measure pipeline quality.

Job Description

  • Work alongside the founders on the GTM motion end to end
  • Outbound, inbound qualification, discovery calls, POCs, pricing conversations, procurement, and closing early customers.
  • Help refine and operationalize what is already working
  • Improve messaging, outbound sequences, qualification criteria, POC structure, pricing approaches, and customer workflows as we learn more about the market.
  • Run and evaluate GTM experiments
  • Outbound email, founder-led content, partnerships, communities, events, and other distribution channels. Help us figure out which motions consistently generate high-quality pipelines for a technical infrastructure product like ours.
  • Get close to customers and the product
  • You will sit in on customer calls, understand where the product is resonating or breaking down, and feed those learnings back into product, positioning, and sales strategy.
  • Help define the commercial foundation of the company
  • This is a highly collaborative role with significant influence on how we position the company, define the ICP, shape the sales process, and build the early GTM culture.